Lead Data Insights Professional

20 hours ago

Mandaue City, Central Visayas, Philippines beBeeData Full time $17,500 - $36,500
Marketing Data Specialist

This role exists to provide key analytics support to the marketing team as they continue to scale and take on more strategic initiatives.

The Marketing Data Specialist will play a key part in transforming complex marketing data into actionable insights and clear narratives that drive revenue and inform high-level business decisions.

Main Responsibilities:
  • Create and maintain dashboards in GA4, Looker Studio, and related analytics tools.
  • Ensure dashboards are accurate, up-to-date, and tailored to business objectives.
  • Monitor and troubleshoot any data discrepancies or tracking issues.
Data Analysis & Reporting:
  • Analyze marketing data, identify trends, and diagnose KPI shifts across channels.
  • Prepare clear, actionable reports that provide strategic recommendations—not just raw data.
  • Create compelling data narratives to support decision-making for multiple stakeholders.
Cross-Functional Collaboration:
  • Collaborate with SEO, paid ads, and development teams to translate data findings into operational actions.
  • Facilitate communication and task tracking for analytics-related projects.
  • Ensure alignment and clarity on data-driven priorities.
Analytics Infrastructure Support:
  • Support the setup and ongoing maintenance of GTM and conversion tracking systems.
  • Ensure analytics infrastructure is scalable, reliable, and meets evolving business needs.

Essential Skills and Qualifications:

  • Hands-on experience with GA4, Looker Studio, Google Tag Manager, and Google Sheets in a marketing analytics context.
  • Proven record of preparing insightful marketing reports and dashboards (not just data entry).
  • Experience coordinating projects or workflows across multiple teams (e.g., SEO, paid ads, developers).
  • Strong attention to detail and commitment to data accuracy.
  • Prior work in a fast-paced, agency, or digital marketing environment.

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