Brand and Marketing Expert
1 week ago
Karbon is a leading provider of practice management software, empowering growth-minded accounting firms to streamline work and communication.
Our award-winning cloud platform has enabled our customers in 34 countries to save an average of 18.5 hours per week, per employee.
About this roleWe're seeking a skilled designer to join our Brand & Marketing Design team, where you'll collaborate on a wide range of initiatives including web experience design, events-related design, advertising and social media creative, editorial design, and sales enablement material production.
You'll report to the Design Director of Brand and Marketing and work closely with the marketing team to design and produce assets that support Karbon's marketing efforts.
About you- A strong ability to work in Figma and solid layout and visual design skills
- Good organization ability and effective communication skills
- A solid understanding of web and digital media, as well as passion for taking ownership of projects
- Maturity to discuss work critically and ability to work autonomously once briefed
- A drive to learn, develop, and expand your skill set, including confident writing skills
- Ability to handle multiple projects and deadlines in a fast-paced environment
- Three or more years of professional experience in marketing-related design, with lightweight video editing ability a plus
- Experience with B2B software brands a plus
- Designing web and mobile-based marketing experiences in complex contexts
- Providing design partnership for long form content such as ebooks and reports
- Designing and producing social post imagery and advertising creative
- Designing presentations, sales collateral, and event materials
- Partnering on design and execution of branded merchandise
- Being involved in conversion point optimization and testing
- Providing design support for internal company initiatives as needed
- Helping ensure consistency in Karbon's brand identity across touchpoints
- Staying up to date with design trends and contributing new creative ideas
- Partnering on brand expression evolution
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