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Influencer Marketing Strategist

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Davao City, Davao, Philippines beBeeInnovative Full time ₱800,000 - ₱1,200,000
Job Overview

We are seeking a seasoned marketing professional to join our team as an Influencer Marketing Specialist. As part of this role, you will be responsible for developing and executing innovative influencer marketing strategies that drive brand awareness and engagement.

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  • You will develop and execute comprehensive influencer marketing plans that align with our overall marketing objectives and measurable KPIs.
  • Identify and engage influencers who resonate with our target audience and campaign goals.
  • Cultivate and maintain strong relationships with influencers, agencies, and brand partners.
  • Oversee the management of campaign timelines, content creation, and deliverables in collaboration with influencers and the marketing team.
  • Provide creative direction and review influencer content to ensure it aligns with our brand identity and campaign messaging.
  • Analyze performance data using analytics tools and generate reports to optimize future marketing initiatives.
Key Responsibilities
  • Develop Strategies: Create influencer marketing plans that align with overall marketing objectives, brand goals, and measurable KPIs.
  • Source Talent: Identify and engage influencers who resonate with our target audience, campaign goals, and brand values.
  • Build Partnerships: Foster strong relationships with influencers, agencies, and brand partners through open communication and mutual respect.
  • Manage Campaigns: Oversee the execution of influencer marketing campaigns from start to finish, ensuring timely delivery of results.
  • Evaluate Performance: Analyze campaign data to identify areas of improvement and inform future marketing decisions.
Requirements
  • A minimum of one year of experience in influencer marketing with a proven track record of success.
  • Exceptional relationship-building, negotiation, and communication skills.
  • In-depth understanding of social media platforms, influencer trends, digital marketing strategies, and audience engagement tactics.
  • Strong analytical skills with the ability to interpret performance data and translate insights into actionable strategies.
Benefits
  • Competitive salary and benefits package.
  • Opportunities for professional growth and development within a dynamic and supportive environment.
  • HMO coverage or health stipend to support your well-being.
  • Generous paid time off to rest and recharge.
What We Offer

We offer a collaborative and inclusive work environment that supports the growth and development of our employees. If you're passionate about influencer marketing and looking for a new challenge, we encourage you to apply todaySeniority level: Entry-level Employment type: Full-time Job function: Marketing