Digital Marketing Specialist

3 days ago


Taguig, National Capital Region, Philippines Ayuda Business Management solution Inc Full time

Ayuda Business Management Solution Inc is seeking a skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth.

Job Summary

We are looking for a highly motivated and results-driven individual to lead our digital marketing efforts. Your primary responsibility will be to gather customer and market insights, ramp up guest traffic, generate more leads, and increase brand awareness.

You will work closely with the management team to align targets and deliverables with overall company goals and communicate on marketing programs and strategies. Additionally, you will be responsible for developing creative briefs to meet objectives for advertising and communications, including print, digital, and multimedia.

Other key responsibilities include conceptualizing and executing multi-channel campaigns across the customer lifecycle, ensuring alignment of communications and messaging in all channels. You will also lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.

Analyzing customer trends and insights, market analysis, and marketing best practices will help you build successful marketing strategies. Maintaining content and updates for guests and internal touchpoints, evaluating the effectiveness and impact of current marketing initiatives, and performing other tasks delegated by the line manager are also part of your responsibilities.

Key Responsibilities
  • Develop and implement effective digital marketing strategies to drive business growth
  • Gather customer and market insights to inform marketing decisions
  • Conceptualize and execute multi-channel campaigns across the customer lifecycle
  • Lead the execution of marketing programs from start to finish
  • Analyze customer trends and insights to build successful marketing strategies
Requirements

To succeed in this role, you should have a degree in Marketing, Advertising, Mass Communications, Business, or a related discipline. A demonstrated ability to develop marketing plans and campaigns, a metrics-driven marketing approach with an eye for creativity, strong project management, multi-tasking, and decision-making skills are essential.

Proficiency with online marketing and social media, excellent written and verbal communication skills, and a minimum salary of $50k plus incentives and service charge are required for this position.



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