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Marketing Data Analyst

1 week ago

Manila, National Capital Region, Philippines ConnectOS Full time

The Opportunity

As a Digital Marketing Analyst at ConnectOS, you will be responsible for providing critical support to our Digital Tagging Manager and Digital Marketing and Insights, Data & Analytics teams.

Schedule: Monday-Friday (08:00 AM - 05:00 PM AEST)

Key Responsibilities:

The successful candidate will provide expert-level support in web analytics and data analysis, ensuring that our digital marketing campaigns are data-driven and effective.

  • Support the integration of digital tagging and analytics into the Officeworks Snowflake data warehouse, including for insights, Single View of Customer and Customer Data Platform (CDP) solution.

They will also be responsible for creating data models and SQL scripts to enable digital channel campaign targeting.

  • Support the creation of any data modelling or SQL to enable digital channel campaign targeting; for example, writing a data model that segments contactable customers who have purchased certain product in the past 60 days

The ideal candidate will be a highly analytical and organized individual with excellent problem-solving skills.

  • Creation, implementation and stratification of control and fallow groups for accurate campaign measurement