Email and SMS Marketing Associate

7 days ago


Makati City, National Capital Region, Philippines FlowerStore Group Full time
Your Key Responsibilities:
As a Marketing Automation Associate, your key responsibilities will include:

  • Campaign Setup & Execution: Set up, manage, and optimize automated marketing campaigns across various channels, including Email (EDM), SMS, and Push Notifications.
  • Segmentation & Targeting: Develop customer segmentation strategies to ensure personalized and relevant messaging for different audience segments.
  • Content Coordination: Work closely with the content and design teams to ensure all campaign materials are aligned with brand guidelines and marketing objectives.
  • A/B Testing: Conduct A/B testing on subject lines, messaging, delivery times, and other variables to optimize performance.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience working with marketing automation platforms.
  • Experience in executing and managing Email, SMS, and Push Notification campaigns.


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