Search Engine Optimization Specialist

3 weeks ago


Philippines Manila Lexagle Full time

Key Responsibilities

  • Develop optimization strategies that will increase Lexagle's website search engine results rankings
  • Ensure SEO best practices are properly followed throughout website content
  • Work with the marketing team to drive SEO in content creation and content marketing
  • Perform ongoing keyword research, discovery, expansion, and optimization for new SEO keywords to use throughout the company website and marketing materials
  • Change website architecture, content, linking and other factors to improve SEO positions for target keywords
  • Create and execute link building strategy
  • Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance and PPC initiatives and campaigns
  • Research and analyze competitor advertising links
  • Research and implement search engine optimization recommendations
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Qualifications

  • Must possess at least a Bachelor's/College degree
  • Must have excellent English written and verbal communication skills
  • Must have at least two years of experience in successfully developing and executing SEO campaigns
  • Must have proven SEM experience managing PPC campaigns across Google, Yahoo, and Bing.
  • Must have solid understanding of performance marketing, conversion, and online customer acquisition
  • Must have in-depth experience with website analytics tools, such as Google Analytics
  • Must be knowledgeable in keyword research and data mining tools
  • Must be familiar with WordPress or other content management systems
  • Must be proficient in MS Office and its Google Suite alternatives
  • A good team player but is also able to work independently with minimal supervision
  • Able to work well in a fast-moving and high-growth environment

Please email your CV and portfolio to [HIDDEN TEXT], along with anything else that might help your application. Tell us a little more about you, how you found Lexagle, and what excites you about working with us. We'll be in touch with you as soon as we can

Job Type: Full-time

Salary: Php40,000.00 - Php60,000.00 per month



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