Google Media Ads Buyer
3 weeks ago
Hiring Post: Google Media Ads Buyer
Industry: Digital Marketing Agency
Hours: 4 hours daily to start (expected to go FT), PST
Responsibilities:
- Serve as the primary point of contact for all Google Ads-related questions and issues.
- Monitor and report on campaign performance, making recommendations for optimization based on data analysis.
- Research and implement new features and strategies to improve campaign effectiveness.
- Stay up-to-date on changes to the Google Ads platform and industry best practices.
- Set up and manage campaigns in Google Ads, including keyword research, ad copywriting, bid management, and budget allocation, track campaign progress and KPIs, generating weekly and monthly reports for clients and internal stakeholders.
- Identify opportunities for improvement and make recommendations for change.
- Collaborate with other team members to develop and execute integrated digital marketing campaigns.
- Provide training and support to less experienced team members
- Maintain expert knowledge of Google Ads and other paid search platforms
Qualifications:
- 3+ years professional experience managing Google Ads campaigns
- In-depth knowledge of Google Ads platform and features
- Strong analytical skills for tracking campaign performance and ROI
- Ability to develop creative and effective ad copy
- Excellent communication, writing, and presentation skills
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