Digital Advertising and Social Media Specialist

4 weeks ago


Philippines Foto Machina Inc. Full time

Job Title: Digital Advertising and Social Media Specialist

Company: Foto Machina Inc.

Location: Makati City

Employment Type: Full-time

Job Function: Marketing and Advertising

Industries: Photography, E-commerce, Retail

Job Level: Entry Level

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Overview: Foto Machina Inc., a dynamic product photography studio catering to esteemed clients in the online retail space, is seeking a passionate and talented individual to join our team as a Digital Advertising and Social Media Specialist. As a crucial member of our marketing team, you will be responsible for driving our digital advertising efforts on platforms like Meta and Google. Given our startup environment, you will also play a pivotal role in scheduling and optimizing our social media content.

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Key Responsibilities:

  • Digital Advertising:
  • Plan, execute, and optimize digital advertising campaigns on platforms such as Facebook and Google.
  • Monitor and analyze campaign performance, providing insights and recommendations for improvement.
  • Collaborate with the creative team to develop visually compelling ad creatives.

Social Media Management:

  • Develop and execute a social media content calendar aligned with marketing goals.
  • Schedule and publish engaging content across various platforms, including but not limited to Facebook, Instagram, and Twitter.
  • Monitor social media channels, respond to comments, and engage with the audience.

Analytics and Reporting:

  • Track and report on key performance metrics for digital advertising and social media efforts.
  • Provide regular updates to the marketing team on campaign performance and social media engagement.

Collaboration:

  • Work closely with the marketing head and the production team to ensure cohesive and integrated marketing strategies.
  • Collaborate with internal stakeholders to gather information and insights for effective campaign targeting.

Minimum Qualifications:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • Demonstrable experience in planning and executing digital advertising campaigns on platforms like Facebook and Google.
  • Familiarity with social media scheduling tools and platforms.
  • Strong analytical skills and the ability to interpret data to make informed decisions.
  • Creative mindset with an eye for design and visual aesthetics.
  • Excellent communication skills and the ability to collaborate effectively with cross-functional teams.

Additional Skills (Preferred):

  • Experience with e-commerce or product-based businesses.
  • Knowledge of SEO and content marketing.
  • Basic graphic design skills.

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Work Environment:

  • Startup culture with a focus on innovation and collaboration.
  • A fast-paced, dynamic work environment with opportunities for professional growth.

If you are passionate about digital advertising, social media, and want to contribute to the success of a growing startup, we invite you to apply. Be part of a team that is redefining visual content in the e-commerce space.



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