Brand Manager
6 days ago
MAIN PURPOSE
Reporting to the General Manager of Sales and Marketing Division, your primary role is to manage and drive the success of the brand in the Philippines.
KEY RESPONSIBILITIES
- Developing business strategy to drive strong growth
- Achieving monthly and annual sales and profit targets
- P and L management
- Stocks management and forecasting
- Develop strong marketing and media strategies to drive demand, enhance awareness and visibility of the brand
- Develop strong PR relations and focused strategy to enhance the brand equity
- Social media management
- Drive partnerships with retailers, media, and all internal and external stakeholders
- Develop a strong ecommerce strategy
- Develop a strong CRM strategy to grow and recruit customers and encourage loyalty
- Have a strong involvement in the sales channel to ensure a strong retail team
OTHER DUTIES AND RESPONSIBILITIES:
- Abide by and perform to the best of your abilities all functions, duties, and responsibilities to be assigned by the Company in due course;
- Comply with the orders and instructions given from time to time by the Company through its authorized representatives;
- Perform any other administrative or non-administrative duties as assigned by any representative of the Company from time to time either through direct written order or by oral assignment.
REQUIREMENTS
- Minimum 9 years of relevant brand and marketing experience, either in the Cosmetic or Fashion industry.
- Experienced in PR, Product Launch, Event Management as well as Budget Control, Sales Operation, and Administration.
- Possess strong working relationships with media and trade partners
- Familiar with Public Speaking with excellent presentation and organization skills
- Strong analytical skills; must be able to fully understand P&L management
- Go-getter to be able to achieve targets under pressure, multi-tasker
- Knowledge in e-commerce and CRM management is an advantage
- Experience in leading a team is an advantage
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