Marketing Automations Lead

4 weeks ago


Makati City, National Capital Region, Philippines SAVii Full time
Our Company

SAVii was founded in 2017 as SAVii PH, since then, we have been revolutionizing the employee wellness landscape. Our primary goal is to transform lives everyday by offering 360° salary linked wellness services in emerging markets. We currently operate in the Philippines and India.

Through our employee benefits platform, we empower HR leaders with 360 degree salary linked financial wellness services that elevate team members personally and professionally. Fast forward to today, we are now the category leader in our pioneer market of the Philippines. We are always here to transform lives with you. Together, let's make financial power at work a reality.

Our Culture

SAVii is all about people. We aim to transform lives everyday for our customers and our own team members. We promote a culture of people-centricity, engage deeply with our SAViiers and encourage everyone to bring their whole selves to work. Each member of our team has something unique to contribute, so we naturally embrace your individuality and recognize your unique perspective as an important catalyst of positive change. We are a remote-first organization, we work where we feel happy and productive. Beyond the monetary aspect, we offer a plethora of enabling benefits enhancing your personal and professional life. In SAVii, we Think Fast, and execute faster.

Our Values

Excellence is an Attitude. We are Licensed to Dare so that everyone can Learn and Succeed. Our shared culture of respect and Fast Executions are built on Integrity and knowing we are Stronger Together.

Our Commitment

SAVii is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all our SAViiers. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability and age. We believe that diversity in talent invites more opportunities for innovation that leads us to our goal to Transform Lives Everyday. As part of our commitment to a diverse and inclusive workplace, we strongly encourage individuals from all walks of life to apply.

Duties And Responsibilities
  • Responsible for managing the distribution list, creating, setting up, and executing all marketing campaigns using Hubspot, Customer.io, Zapier.
  • Take ownership of omnichannel campaigns that leverage email, push notifications, SMS, and other communications.
  • Contribute to the daily operations of the digital team and manage the marketing technology stack.
  • Manage and improve engagement campaigns in SAVii to move leads through the marketing funnel.
  • Manage Marketing automation rules and logic, landing pages, and reports.
  • Design and build automated email marketing flows and email campaigns.
  • Create, test, and optimize campaign landing pages to improve the conversion funnel.
  • Interpret campaign analytics to measure performance and spot weaknesses.
  • Maintain a data-driven approach through continual experimentation and optimization (A/B testing, etc.).
  • Maintain company and customer segment databases.
  • Work with other teams to tailor communications based on targeted segments and user attributes, including channel routing, message frequency, and dynamic content & personalization.
  • Maintain a comprehensive understanding of SAVii's marketing technology stack and how to leverage user attributes & highly-segmented data.
  • The Specialist will leverage metrics and analytics in decision-making.
  • The role requires coordination with internal and external stakeholders on various campaigns.
Qualifications
  • 3-5 years (B2C Lifecycle) Marketing Automation experience.
  • Expertise in marketing automation platforms (examples: Customer.io, HubSpot, Salesforce or similar).
  • Proficient in analytics tools like Mixpanel and Tableau to track and interpret data.
  • Strong understanding of segmentation, personalization, and omnichannel marketing.
  • Ability to collaborate across teams and influence without direct authority.
  • Results-oriented with a focus on measurable outcomes.
  • Creative problem-solver who thrives in a fast-paced, innovative environment with varying project streams.
Major plus:
  • Experience or familiarity with fintech, lending and salary loan products.
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