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Media Buyer

4 weeks ago

Cavite City, Calabarzon, Philippines Outsourcing Angel Full time

Job Application Code: 003727 (add this to the application form)

Working Hours: Aligned with Day-shift – Australian Business Hours | Full-time

OverviewCompany Overview

Outsourcing Angel is Australia's #1 trusted Virtual Assistant Agency focused on delivering exceptional marketing and social media results for our clients. We are looking for a highly strategic and experienced Media Buyer VA to drive our client's marketing initiatives and support our growth objectives.

VA Role Overview:

Are you passionate about Media Buying and skilled at driving revenue through direct response marketing? Are you interested in working with exciting businesses in the wealth creation, business opportunity and online coaching space? Our boutique agency helps businesses scale up to million dollar months through paid media.

We're seeking a Media Buyer/Digital Marketing Manager to research, strategise, and manage ads across Facebook & IG.

Responsibilities:

  • Media Buying: Managing daily ad spend ranging from $300 – $2k+. Some clients may experience rapid growth with successful campaigns, so readiness to scale is essential.
  • Data-Driven Decision Making: Utilising performance data for ad creative, landing pages, and offers to optimise effectiveness and identify areas for improvement.
  • Funnel Strategy: Identifying and addressing underperforming stages of sales funnels to enhance conversion rates and maximise revenue.
  • Creative Strategy: Collaborating with the creative team to develop innovative graphic and video concepts crucial for scaling paid traffic.
  • Brainstorming and implementing growth strategies and campaigns that distinguish us from competitors.
  • Competitor Research: Drawing insights from successful strategies in similar niches to improve our own advertising and funnel optimisation efforts.

Communication Expectations:

  • We promote over-communication for clarity and context.
  • We value promptness in communication and providing explanations for any delays.
  • You'll be required to participate in weekly client & team meetings.

Requirements:

  • 2+ years of direct response marketing experience
  • Skilled in managing campaigns primarily on Meta
  • Highly analytical and data-driven, making decisions informed by data while avoiding over-analytics.
  • Building ad account structures aligned with best practices and demonstrating problem-solving abilities.
  • Confidence in scaling and optimising ad accounts based on client needs.
  • Initiative-driven self-starter capable of managing multiple projects independently and remotely in a fast-paced environment.
  • Intellectually curious with a drive to understand the 'what,' 'why,' and 'how' behind unique results.
  • Tenacious and resilient, persisting until goals are achieved.
  • Detail-oriented with excellent written and verbal communication skills.
  • Utilising tools like Hyros, Google Sheets, and data analytics reporting for actionable insights.
  • Managing 3-5 clients and meeting monthly KPI goals.
  • Collaborating with team members on optimisation and scaling strategies across ad accounts.

Key Attributes:

  • Proactive
  • High level of attention to detail
  • Strong communication skills in both written and verbal
  • Highly Organised
  • Works well in any team environment
  • Reliable – can work autonomously

Minimum Technical Requirements:

Internet Speed: Download: Minimum 50MBPS, Upload: Minimum 20MBPS (will be checked live during your Zoom interview)

Computer Specs: 16GB RAM computer (Windows OS or M1/M2 Mac).

Back up internet (a MUST): Fast internet and Mobile Data (Personal Hotspot)

How to submit your application:

Make sure to attach and submit the following in our VA Application Form:

Recruitment Period: For October 2024 pooling

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