Senior Product Specialist

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As a global medical device company originating from Japan, we pursue reliable quality and technology to contribute to healthcare in more than 160 countries and regions around the globe. We promise to walk alongside healthcare professionals to continue to make great contribution to society, now and into the future.

Job Summary

Working without significant direction provides product line leadership in the areas of strategic direction and objectives, marketing strategies and sales tools, and product line problem resolution in a particular market area.

• Translate customer needs and problems into product conceptualization, development and design objectives, and marketing strategies in conjunction with manufacturing, engineering, quality and worldwide sales.
• Establishes and is held accountable for the achievement of sales and market share goals for assigned products.
• Collects and analyzes competitor information, tracks sales, activities and market share.
• Develops and refines marketing, promotional, and clinical strategies.
• Organizes, coordinates and presents product seminars for customers, sales and clinical associates.
• Assists customers and distributors through the provision of sales training, clinical in-service assistance, and marketing programs. Analyzes and resolves problems. Assists customers in the optimal use of products.
• Manages and assists distributors' clinical and marketing teams; ensure that the distributor maintains a properly trained team with adequate size of associates in promoting, selling and supporting the products.
• Manages assigned product lines with awareness of product or quality problems, application and technical issues.
• Provides the highest level of expertise on the assigned products by communicating strategies, direction or general information such as product launch, revision, discontinuation or others alike.
• Establishes and achieves sales and market share goals for assigned products.
• Monitors and analyzes indicators of business performance such as sales vs. forecast, actual vs. plan selling price, product mix, disposables utilization, competitor information, and other relevant marketing factors.
• Develops and implements introductory business plans for new products or product enhancements to assure proper positioning and strategies. Coordinates pre-launch, launch and post-launch activities.
• Works closely with the distributor to identify business opportunities, support tools, new marketing programs, planning and forecasting in a timely and high-quality manner.
• Provides direction on the design and implementation of promotion, sales force collateral, and customer communication materials to ensure consistency with customer's needs and the system selling approach.
• Evaluates communication and documentation programs and support tools for effectiveness through customer and sales force feedback as well as objective research.

Education & Experience

• Bachelor's degree or, equivalent of education and experience sufficient to successfully perform the essential functions of the job may be considered.
• Minimum 5 years' experience.

Skills

• Extensive knowledge of product applications/therapies and the product markets for which the incumbent has responsibility.
• Extensive knowledge of sales/marketing/clinical strategic planning and program delivery.
• Working knowledge of domestic and worldwide markets and global marketing strategy.
• Ability to assess customer needs and market trends within the context of product and business capabilities and the ability to translate this assessment into a workable strategy.
• Requires a thorough understanding of marketplace dynamics as they relate to product, price, promotion, and distribution.
• Knowledge and use of relevant PC software applications and skills to use them effectively.
• Demonstrated ability to communicate effectively both verbally and in writing.

Physical Requirements

• Typical Office Environment requirements include reading, speaking, hearing, close vision, walking, bending, sitting, and occasional lifting up to 20 pounds.
• The physical demands described here are representative of those that must be met by an associate to successfully perform the essential duties of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential duties.

Note to External Recruitment Agencies

Terumo does not recognize candidate submissions from any recruitment agencies and will not be responsible for payment of any recruitment fees due to the hiring of candidates whose resumes were submitted to Terumo employees or offices without the recruiting team's acknowledgement.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing

Industries

• Medical Equipment Manufacturing and Biotechnology Research

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