Employer Marketing Lead

3 days ago

Taguig, National Capital Region, Philippines GCash Full time

On-site - Taguig 1-3 Yrs Exp Bachelor Full-time

Job Description

Do you want to take the first step in making Filipinos' lives better every day? Here in GCash, we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation G ka ba? Join the G Nation today

Key Responsibilities
  • Collaborate with program leads to support recruitment marketing and employer branding components for early career programs and professional network initiatives.
  • Create and manage recruitment marketing content (job ads, social media posts, videos) that aligns with the company's employer brand and culture.
  • Develop and support the execution of employer branding campaigns, including but not limited to culture features, DEI initiatives, and employer awards.
  • Co-manage GCash career site and social media pages for community management and to promote recruitment content and enhance employer brand visibility.
  • Track and report on the performance of campaigns and content, providing insights to optimize engagement and recruitment outcomes.
Qualifications
  • Bachelor's degree in Human Resources, Marketing, Communications or related field.
  • Experience in employer branding or recruitment marketing, with a focus on content creation and digital marketing.
  • Strong communication and writing skills, with the ability to craft compelling content for various platforms.
  • Strong knowledge of social media platforms and digital content strategies.
  • Familiarity with performance tracking tools to assess content effectiveness.
  • Ability to collaborate effectively with cross-functional teams and program leads.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Background in fintech or technology sectors is a plus.
What We Offer

Opportunity for career growth and development in the #1 FinTech company in the country. Working with a dynamic and highly collaborative team who want to change the game. A company that values its people with a highly competitive and flexible compensation and benefits package.

Requirements

Please refer to the job description.

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