Digital Analytics Specialist

4 weeks ago

Makati City, National Capital Region, Philippines Nestlé SA Full time

Full-Time

The Digital Analytics Specialist will play a crucial role in enhancing user experience and optimizing content across Nestlé's digital platforms, including websites and mobile applications. This position focuses on integrating advanced analytics tools to monitor visitor behavior, track customer activities, and report performance across various marketing channels, including social media, email marketing, and SEO. The specialist will conduct A/B testing, analyze data for actionable insights, and present recommendations to improve digital strategies.

A day in a life...
  • Data Visualization & Reporting: Design and develop impactful reports and dashboards using tools like PowerBI and PowerQuery to provide real-time visibility of business performance.
  • Data Management: Manage large datasets, loading various data types (CSV, XML, JSON, XLSX) from multiple sources (SAP BW, SAP HANA, SharePoint, REST API) into a unified storage layer (Data Lakes).
  • Analytics Integration: Execute data ingestion through Azure platform resources, ensuring compliance with Nestlé standards and troubleshooting technical issues related to developed solutions.
  • Performance Optimization: Analyze customer interactions with websites and provide solutions based on Nestlé and industry best practices for UX/UI and content optimization.
  • A/B Testing & Experimentation: Generate hypotheses for A/B testing, manage experiments, and provide actionable insights based on user feedback and data analysis.
  • Collaboration & Training: Collaborate with the ASL team to support the creation of PowerBI/PowerApps dashboards and conduct functional training for team members and partners.
  • Industry Trends: Stay updated on industry trends and support the research and implementation of best practices for UX/UI and content optimization methodologies.
What will make you successful...
  • Proficient in Google Analytics, Tag Manager, SessionCam, GlassBox, Usabilla, TINT, and familiar with Drupal and Magento CMS.
  • Strong analytical and communication skills with a focus on user experience and digital marketing metrics.
  • Experience in UX and UI fundamental research and design.
  • Willingness to learn and adapt across various digital analytics areas.

We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4billion sales in 2018, we have an expansive presence with 413factories in more than 85countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at

Nestlé is committed to the accessibility of its recruitment process. If you require an adaptation during the recruitment process, please talk to your recruiter so we can support you effectively. All information will be treated confidentially.

Company: Nestle Business Services

#J-18808-Ljbffr

  • Digital Marketing Specialist

    6 days ago

    Makati City, National Capital Region, Philippines Kreatex Digital Full time ₱1,200,000 - ₱2,400,000 per year

    Kreatex is a global creative and technology company bringing together elite squads of designers, animators, developers, and AI innovators. We deliver world-class digital products, immersive 3D experiences, and cutting-edge marketing strategies for international clients.We embrace AI-powered workflows to help our team work smarter, move faster, and push...

  • Digital Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeDigitalMarketing Full time ₱500,000 - ₱800,000

    We are seeking a driven and analytical Digital Marketing Specialist to join our team. The ideal candidate will have 3+ years of experience in identifying target audiences and developing strategies for quality leads.Job DescriptionThis is an exciting opportunity to work with a variety of digital platforms, including Google, YouTube, Facebook, Instagram, and...

  • Digital Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeMarketing Full time $7,200 - $7,800

    Job Title: Social Media Account Manager/MarketerWe are seeking a highly skilled and creative Digital Marketing Specialist to join our team. The ideal candidate will have a strong understanding of digital marketing best practices and a proven track record of success in managing and growing social media channels.Develop and execute comprehensive digital...

  • Digital Data Strategist

    1 week ago

    Makati City, National Capital Region, Philippines beBeeAnalytics Full time ₱800,000 - ₱1,200,000

    Job Description\The Digital Analytics Specialist is a key role in enhancing user experience and optimizing content across Nestl's digital platforms. This specialist will integrate advanced analytics tools to monitor visitor behavior, track customer activities, and report performance across various marketing channels.\This position focuses on data...

  • Digital Presence Manager

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeMarketing Full time ₱6,000 - ₱12,000

    Digital Marketing Specialist RoleThe Digital Marketing Specialist is responsible for overseeing and optimizing online presence. Key tasks include managing paid search campaigns, conducting keyword research, implementing SEO strategies, and maintaining website management.Develop and execute paid search campaigns to maximize return on investment.Analyze...

  • Digital Transformation Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeTransformation Full time ₱4,500,000 - ₱7,500,000

    Unlock Your Potential as a Digital Transformation SpecialistAbout the Role:We are seeking a skilled Digital Transformation Specialist to join our team. As a key member of our organization, you will play a critical role in driving innovation and excellence in technology solutions.Key Responsibilities:Collaborate with project managers to ensure scope...

  • Expert Analytics Specialist Wanted

    2 weeks ago

    Quezon City, National Capital Region, Philippines beBeeAnalytics Full time ₱1,500,000 - ₱2,500,000

    Expert Analytics Specialist WantedThe Spiralyze Analytics Team is seeking a skilled Expert Analytics Specialist to join our team. As a key member, you will be responsible for implementing conversion tracking, verifying and sanity-checking conversion tracking implementation, debugging tracking issues and fixing them, checking issues with test measurement on...

  • Digital Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeMarketing Full time $60,000 - $80,000

    Job DescriptionWe are seeking an innovative and results-driven Digital Marketing Specialist to lead our search engine optimization (SEO) efforts. This is a dynamic and challenging role that requires a strategic thinker with excellent analytical skills.This position provides the opportunity to take your digital marketing career to the next level by working on...

  • Digital Marketing

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeMarketing Full time ₱6,000,000 - ₱8,000,000

    Help us build and scale our DTC brands by joining our team as a Digital Marketing & Operations Specialist. As a key player, you will be responsible for the day-to-day management and execution of our digital advertising and e-commerce operations.Digital AdvertisingWe are seeking someone with experience in managing paid advertising campaigns across major...

  • Digital Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines beBeeMarketing Full time $12,200 - $14,840

    Job Title:Digital Marketing SpecialistThis role involves driving digital campaigns, content creation, and social engagement to deliver measurable ROI. As a Digital Marketing Specialist, you will manage content, video, and marketing automation strategies while leading LinkedIn Advertising and email campaigns.You will also be responsible for tracking KPIs...