Product Marketing Executive for Production Systems

4 weeks ago

Manila, National Capital Region, Philippines Canon Marketing (Philippines), Inc. Full time

You will be in-charge of end-to-end Product Marketing activities, to achieve revenue and profit targets, forProduction Printers designed for digital production printing of books, magazines, flyers, labels, stickers, and specialty media.

  1. Product programs, campaigns, and promotions
  2. New product launch
  3. Pricing
  4. Competitive and market analysis
  5. Product positioning and strategy
  6. Sales schemes and contests
  7. Coordination with other groups within CMP and RHQ

Education: Bachelor's degree in marketing, Business Administration, Engineering, or a related field

Experience: At least 5 years' experience in Product Marketing, preferably in a B2B or printing industry

Others:

  1. Strong understandingof product / marketing principles, techniques, and best practices
  2. Excellent communication skills, both written and verbal
  3. Strategic and analytical mindset with proficiency in data analysis and interpretation
  4. Creative thinker with a problem-solving attitude
  5. Proficiency in Microsoft Office and marketing analytics tools
  6. Production / Commercial Printing industry experience is a plus
  7. Willingness to travel as this post may involve traveling to different locations for external and internal events
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