Business Development Manager
2 weeks ago
Department Duties and Responsibilities
As a Business Development Manager, the Employee is required to perform the following duties and undertake the following responsibilities in a professional manner.
- Strategic Planning and Growth
- Identify and evaluate industries and emerging trends that represent growth opportunities for Comm&Sense. These should align with the agency's core strengths and competitive edge.
- Develop and execute short-term and long-term marketing plans aimed at generating qualified leads, improving brand visibility, and expanding the client portfolio.
- Create a yearly business development program with clearly defined activities, campaigns, and budget allocation to meet sales targets.
- Lead the creation of marketing materials such as audio-visual presentations, credentials deck, social media ads strategy etc. for the agency to ensure proper and optimal representation.
- Target Setting and Performance Management
- Propose yearly and quarterly sales targets, broken down into actionable milestones, ensuring alignment with Comm&Sense's growth objectives.
- Develop detailed strategies to achieve targets, including pipeline management, lead prioritization, and close monitoring of progress.
- Regularly track and analyze the team's performance against KPIs, providing updates and recommendations to the Managing Director.
- Client Acquisition and Pitches
- Build and nurture initial relationships with prospective clients, ensuring professional and value-driven interactions.
- Lead the creation and delivery of credentials presentations, ensuring they effectively communicate Comm&Sense's expertise and differentiation in the market.
- Organize and oversee pitches for potential clients, coordinating resources across departments to deliver compelling, data-driven proposals.
- Serve as the lead presenter during pitches whenever possible, positioning Comm&Sense as the preferred partner for corporate communications and marketing needs.
- Contracts and Onboarding
- Oversee the preparation and negotiation of Service Level Agreements (SLAs) and other contractual documents to secure new clients.
- Collaborate with internal teams to ensure a seamless handoff to the assigned Tribe, managing the onboarding process and ensuring client expectations are met.
- Collaboration and Leadership
- Act as the liaison between the Business Development Team and other internal teams, fostering collaboration to deliver seamless client experiences.
- Represent the Business Development Team at ManCom meetings, providing strategic input on growth initiatives and opportunities for improvement.
- Monitoring and Reporting
- Regularly update the Managing Director on the status of leads, opportunities, and overall sales performance.
- Adjust strategies and tactics based on performance analysis to ensure continuous improvement in business development efforts.
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