UX Copywriter

Talent Acquisition Partner | Technical Hiring | Banking | Financial Services About the Role We’re looking for a UX Copywriter who can turn complex ideas into clear, empathetic, human, actionable product content. You’ll craft words that help users through web and mobile journeys—microcopy, flows, error states, education, and in‑app communications—working end‑to‑end across discovery, writing, testing, and iteration. We’re expanding from Retail into Wealth and MSME/Corporate, so you’ll help define content patterns that scale across multiple banking experiences. Banking experience isn’t required; curiosity, rigor, and a user‑centered mindset are. What You’ll Do Own the UX copy across key journeys and platforms Translate business goals and user needs into clear, concise content strategies and IA for flows, screens, and states. Challenge requirements to simplify complexity, reduce cognitive load, and improve task completion. Plan and run lean content research and tests (e.g., terminology tests, comprehension checks, copy A/Bs, usability) and use data/insights to iterate. Collaborate daily with Product Designers, PMs, Engineers, Brand, and Legal/Compliance to ship content that’s accurate, on‑brand, and compliant. Define voice & tone guidelines for different contexts (e.g., reassurance for errors, neutrality for forms, warmth for success). Create and maintain a content style guide, glossary, and reusable patterns (content components) within the design system. Present rationale clearly, using research, behavioural data, and best practices to advocate for users. Contribute to accessibility and inclusivity standards (plain language, RTL/LTR readiness, screen‑reader semantics, localization readiness). Track and improve content quality with measurable outcomes (e.g., error‑rate reduction, task success, support deflection). What We’re Looking For Proven experience as a UX Writer/Content Designer or similar role building consumer‑facing digital products and platforms. Portfolio that demonstrates end‑to‑end problem solving: before/after examples, hypotheses, experiments, and impact. Strength in plain language, information hierarchy, and micro‑interaction copy. Comfort with qualitative and quantitative methods (interviews, usability tests, analytics reviews, A/B tests). Excellent communication and stakeholder management—able to align with technical and non‑technical partners. Familiarity with Figma (or similar) and working directly in design files alongside designers. Ability to balance user needs, brand, compliance, and technical constraints while shipping on time. Collaborative, feedback‑friendly mindset and strong attention to detail. Good to Have Experience in financial services, regulated products, or other complex domains. Knowledge of accessibility standards (WCAG) and content ops at scale. Comfortable with basic content analytics (funnels, drop‑offs, search terms, support tags). Why Join Us Join a growing Design organization modernizing multiple platforms and setting a regional benchmark for product quality. Shape content patterns that will impact millions of users across Retail, Wealth, and MSME/Corporate banking. Work in a friendly, cross‑functional environment where great content design meaningfully improves outcomes. Room to expand your craft across research, systems, and product strategy. #J-18808-Ljbffr