Brand Manager
5 days ago
BRAND MANAGER - FOOD CATEGORY Responsibilities: • Analyzes consumer insights to identify target markets, channels, and communication strategies. • Gathers and consolidates data to support the Annual Marketing Intent. • Creates product orientation materials and ensures the brand fact book is kept up to date. • Monitors new product development and prepares sales launch kits. • Develops product transition and rationalization plans. • Recommends appropriate disposition strategies for near-expiry Finished Goods (FG) inventory. • Consolidates data for SKU-level pricing setup. • Supports the coordination of ATL campaigns with internal stakeholders and third-party vendors. • Collaborates with the Brand Activation team on managing excess promotional materials, near-expiry items, and promotional executions. • Oversees product sample requests and prepares brand review presentations. • Conducts periodic trade checks. • Performs distributor visits and alignment meetings. • Prepares and encodes Internal Orders, Purchase Requisitions, Demand Plans, and Annual Business Plans. • Routes, monitors, and archives approvals and related documentation. • Collects and analyzes data to assess demand forecast accuracy and brand profitability. Qualifications: • Bachelor’s degree in Business Management, Marketing, or Communication Arts or related field. • At least 5 years of experience in Brand Management / Marketing, in FMCG, preferably food category. • Experience in the consumer goods industry is a plus. • Proficient in market research, project management, presentations, and MS Office • Strong technical, numerical, administrative, and communication skills. Location: Ortigas Industry: FMCG Work Schedule/Set-up: • Monday – Friday / Day shift • Travel to the Plant if needed. • Occasional fieldwork to monitor brand/competitive performance. • Occasional out-of-base travel to meet and coordinate with key partners, i.e. agency, suppliers, distributors, etc. if needed.
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Brand Manager
2 weeks ago
Ortigas, Philippines GO ASIA ENTERTAINMENT Full timeJOB SUMMARY:Brand Manager enhances the company's digital brand presence and drives e-business growth by developing trade marketing strategies, managing digital content, and leading product launches. This role monitors trends, oversees data practices to support brand initiatives, and conduct quarterly brand health assessments.DUTIES &...
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Brand Manager
2 weeks ago
Ortigas, Philippines TigerUX Global Management Full timeBRAND MANAGER (Food category)RESPONSIBILITIES:PLANNING:Seeks consumer insights, identifies target markets and channels and the most appropriate vehicles to reach them.Mines and collates data that will aid in the development of the Annual Marketing Intent.ORGANIZATION/ IMPLEMENTATION:Gathers needed information for the product orientation material for...
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Brand Manager
4 days ago
Ortigas, Philippines TigerUX Global Management Full timeBRAND MANAGER for PERSONAL CARE & NON-FOODResponsibilities:PlanningSeeks consumer insights, identifies target markets and channels and the most appropriate vehicles to reach them.Mines and collates data that will aid in the development of the Annual Marketing Intent.Organization/ImplementationGathers needed information for the product orientation material...
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Associate Brand Manager
2 weeks ago
Ortigas, Philippines Prime Global Corporation Full timeI. PRINCIPAL PURPOSE of the POSITIONTo contribute in the attainment of the corporate objectives primarily through the achievement of annual business plan through the brand management process. The brand management process involves the planning, implementing, and evaluating existing brands to build a strong equity across different markets and/or channels. It...
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Brand Manager
2 weeks ago
Ortigas, Philippines TigerUX Full timeResponsibilities: • Analyzes consumer insights to identify target markets, channels, and effective communication tools. • Collects and compiles data to support the Annual Marketing Intent. • Prepares product orientation materials and updates the brand fact book. • Tracks new product development and creates sales launch kits. • Develops product...
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Brand Manager
2 weeks ago
Ortigas, Philippines TigerUX Full timeResponsibilities: • Analyzes consumer insights to define target markets, channels, and communication strategies. • Collects and compiles data to support the Annual Marketing Intent. • Develops product orientation materials and maintains the brand fact book. • Tracks new product development and prepares sales launch kits. • Prepares product...
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Brand Manager
3 days ago
Ortigas, Philippines TigerUX Full timeResponsibilities: • Analyzes consumer insights to define target markets, channels, and communication methods. • Gathers and compiles data to support the Annual Marketing Intent. • Creates product orientation materials and updates the brand fact book. • Monitors new product development and develop sales launch kits. • Prepares product transition and...
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Brand Manager
2 weeks ago
Ortigas, Metro Manila, Philippines Go Asia Entertainment Full timeJOB SUMMARY:Brand Manager enhances the company's digital brand presence and drives e-business growth by developing trade marketing strategies, managing digital content, and leading product launches. This role monitors trends, oversees data practices to support brand initiatives, and conduct quarterly brand health assessments.DUTIES &...
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Brand Manager
5 days ago
Ortigas, Philippines TigerUX Full timeResponsibilities: • Analyzes consumer insights to determine target markets, appropriate channels, and effective communication tools. • Gathers and consolidates data to support the Annual Marketing Intent. • Develops product orientation materials and maintains updates to the brand fact book. • Monitors new product development and prepares sales launch...
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Brand Manager
3 weeks ago
Ortigas, Philippines TigerUX Full timeResponsibilities: • Analyzes consumer insights, defines target markets, channels, and effective communication vehicles. • Mines and collates data to support the Annual Marketing Intent. • Prepares product orientation materials and updates the brand fact book. • Monitors new product development and create sales launch kits. • Prepares product...
