Trade Marketing Specialist

2 weeks ago


Muntinlupa, Philippines Concepcion Midea Inc. Full time

Trade Marketing Specialist Overall Objective Develop and Execute Trade Marketing Initiatives to drive brand awareness in the retail store level. Key Responsibilities Trade Strategy Execution Collaborate with various internal and external stakeholders to effectively execute trade marketing strategies in the store Plan, implement and evaluate trade marketing activities to improve in-store presence and visibility Performance Tracking Monitor and analyze the effectiveness of trade marketing activities and provide insights and recommendations for improvement Business Partner Management Initiate and negotiate for the most cost-efficient trade marketing projects from suppliers Closely coordinate necessary information to suppliers, retailers and internal stakeholders such as sales, finance, marketing and product management Budget Monitoring Manage (channel specific) trade marketing budget to ensure that resources are maximized and well allocated Monitor, control and optimize budget utilization and propose necessary adjustments and/or re-allocation Operational Efficiency Reinforce processes and service level agreements to meet deadlines and project cut-offs Qualifications Overview Education Essential: Completion of a 4-year bachelor course Preferred: Bachelor’s Degree holder in a relevant field Training & Certification Preferred: Relevant certifications in marketing, finance, etc. are an advantage Experience Essential: Minimum of 1 year of relevant work experience Preferred: 1–2 years of hands‑on experience in a similar role, demonstrating progressive responsibility and performance #J-18808-Ljbffr


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