Paid Media Specialist

6 days ago


Manila, Philippines My Amazon Guy Full time

Overview

We are seeking a skilled Paid Media Specialist to oversee, manage, and optimize advertising campaigns on Google Ads platforms. The ideal candidate will have a strong understanding of Google Ads, audience targeting, and analytics tools, with the ability to translate marketing goals into effective campaigns that drive measurable results.

This is a remote position.

About My Amazon Guy

My Amazon Guy is a thriving digital marketing agency with over 500+ employees and a diverse range of clients. Our culture is dynamic, rewarding, and innovative. We are dedicated to helping our clients achieve remarkable sales growth on Amazon while ensuring their peace of mind.

Key Responsibilities
  • Develop, implement, and optimize Google AdWords campaigns across multiple platforms, ensuring alignment with overall business goals and maximizing return on investment (ROI).
  • Monitor and analyze campaign performance data, including click-through rates (CTR), conversion rates, and cost-per-click (CPC), to drive continuous improvements and strategic adjustments.
  • Create detailed reports on campaign performance, advertising spend, and revenue generation, offering insights for data-driven decision-making and optimization.
  • Conduct in-depth keyword research and audience targeting to enhance ad relevance, ensuring the highest possible impact and engagement across Google Search, Display, and YouTube networks.
  • Stay up-to-date with the latest Google Ads features, industry trends, and best practices to ensure campaigns remain innovative and competitive.
  • Collaborate with cross-functional teams to align ad strategies with broader marketing objectives, providing input for integrated campaigns and content development.
  • Manage ad budgets effectively, ensuring optimal allocation of resources across campaigns while maintaining cost-efficiency.
  • Test and refine ad creatives, landing pages, and bidding strategies to improve campaign outcomes and user experience.
  • Troubleshoot and resolve issues related to ad performance, ensuring timely and effective solutions to minimize campaign downtime or inefficiencies.
  • Partner with internal teams and stakeholders to implement new tools, technologies, and automation processes that enhance ad performance and operational efficiency.
Requirements

Qualifications

  • At least 2 years of AdWords experience, demonstrating proficiency in campaign creation, optimization, and analysis.
  • Strong knowledge of SEO, SEM, and Paid Search (PPC), with a solid understanding of how they interrelate.
  • Google Ads certification is required to validate expertise in the platform.
  • Experience working in a marketing agency is a plus, offering exposure to diverse client needs and fast-paced project environments.
Technical Requirements
  • A dual monitor setup is required (at least 8GB of RAM).
  • Must have at least 25 Mbps internet speed.
Benefits
  • 40 hours a week, 8 hours a day
  • Competitive salary base
  • Permanent WFH setup
  • Unlimited FREE access to MAG School courses and SOP Library
  • Work schedule is in EST (Monday-Friday only)
  • Opportunities for professional development and career advancement

You may follow up on your application by emailing us at

Seniority level
  • Associate
Employment type
  • Full-time
Job function
  • Marketing
  • Industries: Advertising Services

Referral information and related job listings are included in the original posting but are not essential to the role description.

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