Product Adoption Manager

Join to apply for the Product Adoption Manager role at Globe Telecom

2 days ago Be among the first 25 applicants

Join to apply for the Product Adoption Manager role at Globe Telecom

At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job Description
The Product Adoption Manager is responsible for ensuring that customers successfully adopt and engage with new experiences deployed by the Experience Leads. This role focuses on designing and implementing strategies that drive awareness, education, and behavioral change among customers, ensuring seamless transitions to enhanced digital and service experiences.
By leveraging customer insights, targeted communication, and proactive onboarding initiatives, the Product Adoption Manager accelerates adoption, reduces friction, and enhances customer satisfaction with newly deployed experiences. This role works closely with marketing, customer support, digital, and operations teams to develop customer-centric adoption programs that drive long-term engagement.
Duties And Responsibilities

• Drive Customer Adoption of New Experiences – Develop and implement targeted strategies to increase awareness, engagement, and utilization of new customer experiences.
• Customer Education & Awareness Campaigns – Lead initiatives that inform customers about new experiences, ensuring they understand the benefits and how to use them effectively.
• Onboarding & Transition Planning – Design structured onboarding programs that help customers seamlessly adapt to new features, products, or service enhancements.
• Monitor Adoption Metrics & Customer Behavior – Track customer engagement and usage patterns, identifying areas where adoption can be improved.
• Collaborate with Marketing & Customer Support – Work with internal teams to ensure a consistent and customer-friendly adoption experience across all touchpoints.
• Customer Feedback & Continuous Optimization – Gather insights from customer interactions to refine adoption strategies and improve user experience.
  
  

KPIs

• Adoption Rates
• Net Promoter Scores / Customer Satisfaction Scores
• Support Inquiry Reduction for New Experiences
• Customer Awareness & Engagement Metrics
  
  

Top 3-5 Deliverables

• Enable Self-Service & Proactive Support – Develop digital-first initiatives, FAQs, and tutorial content to help customers transition with minimal need for assisted support.
• Customer Adoption & Engagement Strategy – A structured plan to drive awareness, ease of transition, and long-term adoption of new experiences.
• Customer Communication & Onboarding Campaigns – Messaging, tutorials, FAQs, and interactive guides to support customer understanding and engagement.
• Adoption Analytics & Performance Reports – Regular tracking of customer usage, drop-off points, and engagement trends.
• Digital Self-Service & Support Enablement – Initiatives that encourage self-sufficiency and reduce reliance on customer service for new experiences.
• Post-Launch Customer Sentiment & Feedback Loop – Continuous analysis of customer sentiment and refinement of adoption efforts based on insights.
  
  

Competencies

• Customer Adoption & Engagement Strategy
• Behavioral Insights & Data-Driven Optimization
• Proactive Problem-Solving & Innovation
• Agility & Continuous Improvement
  
  

Requirements

• Business Background
• Technical Background
• Process Background
• Customer know-how
  
  

Hiring Requirements

• Minimum 5 years work experience in demand or capacity management, platforms, or service governance
• Work experience in a telco company is preferred; with working knowledge of telco fundamentals
• Graduate of Statistics, Computer Science, IT, or other related courses
• Expert knowledge in financial valuation and business case development
  
  

Equal Opportunity Employer
Globe’s hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants.
Globe’s Diversity, Equity and Inclusion Policy Commitment can be accessed here
Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us. Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Product Management and Marketing
• Industries Telecommunications

Referrals increase your chances of interviewing at Globe Telecom by 2x

Get notified about new Product Manager jobs in Taguig, National Capital Region, Philippines .

Pasig, National Capital Region, Philippines 2 weeks ago

Manila, National Capital Region, Philippines 1 week ago

Mandaluyong, National Capital Region, Philippines 2 days ago

Pasig, National Capital Region, Philippines 1 day ago

Pasig, National Capital Region, Philippines 1 week ago

National Capital Region, Philippines 2 days ago

Pasay, National Capital Region, Philippines 6 days ago

Mandaluyong, National Capital Region, Philippines 3 hours ago

Makati, National Capital Region, Philippines 3 days ago

Pasig, National Capital Region, Philippines 4 days ago

Mandaluyong, National Capital Region, Philippines 4 weeks ago

Mandaluyong, National Capital Region, Philippines 3 hours ago

ASSISTANT PRODUCT MANAGER FOR INNOVATIONS

Mandaluyong, National Capital Region, Philippines 1 week ago

Makati, National Capital Region, Philippines 3 days ago

Mandaluyong, National Capital Region, Philippines 3 hours ago

Manila, National Capital Region, Philippines 1 week ago

Pasig, National Capital Region, Philippines 4 days ago

Product Manager - Emerging Technology Business

Pasig, National Capital Region, Philippines 1 day ago

Quezon City, National Capital Region, Philippines 2 months ago

Taguig, National Capital Region, Philippines 1 week ago

Pasig, National Capital Region, Philippines 1 month ago

National Capital Region, Philippines 4 weeks ago

Manila, National Capital Region, Philippines 3 weeks ago

Taguig, National Capital Region, Philippines 1 week ago

Product Manager (Deposit) - Islamic Banking

Taguig, National Capital Region, Philippines 2 days ago

Pasig, National Capital Region, Philippines 3 days ago

Mandaluyong, National Capital Region, Philippines 1 week ago

National Capital Region, Philippines 6 days ago

Pasig, National Capital Region, Philippines 1 week ago

Taguig, National Capital Region, Philippines 1 week ago

Makati, National Capital Region, Philippines 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr

---