
Senior Digital Producer
3 weeks ago
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OverviewResponsible for driving the production of campaigns while ensuring timely, high-quality, and cost-efficient delivery that realizes client vision and strengthens the agency’s market position and differentiation. The role requires deep expertise in digital media—including programmatic, paid social, search, SEO/SEM, and influencer marketing—and the ability to manage end-to-end project lifecycles from scoping and planning to execution, optimization, and reporting. This dual capability positions the role as both a project leader and media expert, capable of bridging creative production with data-driven digital marketing execution.
Duties and ResponsibilitiesFINANCIAL STABILITY
- Ensure profitability via strategic cost estimates and efficient expense planning per project
- Ideate additional execution points to develop project expansion revenue streams
- Negotiate third-party supplier rates
- Ensure timely processing of billing and collection
- Maintenance of subscriptions and accreditations
CUSTOMER SATISFACTION
- Proactively maps project feasibility and viability
- Drive cross-functional teams in delivering timely, quality output while following standard lead times (SLTs) and negotiating the best possible timings for priority projects
- Identify issues and provide strategic and timely resolution
- Assist in the logistical delivery of the Accounts Team
PROCESS EXCELLENCE
- Plot project timings and ensure strict adherence by monitoring milestones and anticipating delays
- Work closely with account managers (AMs) and manage all communication between AMs and clients regarding incoming briefings, pitch presentations, and project executions
- Prepare job orders (JOs) for project delivery and ensure value-adding execution from the AM’s campaign brief
- Ensure inter-agency approval processes are followed
- Liaise with cross-functional business units and third parties
- Coordinate and manage pool of third-party service providers, including processing requirements for payment
- Regularly update the asset library for all accounts
MOTIVATION & LEARNING
- Ensure industry best practices, trends, and innovations are reflected in the agency’s project delivery
- Go-getter and self-learned; abreast of trends, pop culture, technology, digital media, and marketing in general
- Attend trainings, seminars, and courses for training and development
MEDIA STRATEGY AND EXECUTION
- Develop and present end-to-end media strategies across programmatic, paid social, search, and influencer channels
- Prepare comprehensive media plans with KPIs, timelines, and budget allocations
- Launch, manage, and optimize campaigns on Meta, LinkedIn, TikTok, Google Ads, and programmatic platforms
- Oversee SEO/SEM initiatives for consistent visibility and ranking improvements
- Analytics and reporting for media initiatives:
- Manage influencer collaborations from sourcing to final reporting
- Conduct A/B testing, creative testing, and audience segmentation to maximize ROI
- Generate regular performance reports with insights and recommendations
- Track ROI and KPIs across all platforms, presenting data-driven optimizations
- Benchmark against industry standards to ensure competitive positioning
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Marketing, Public Relations, and Writing/Editing
- Industries: Advertising Services
Location: Pasig, National Capital Region, Philippines
Note: This posting reflects the current role and does not include unrelated job listings.
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