Senior Manager/ Associate Research Director, Consumer Behaviors Insights

7 days ago


Pasig, Philippines NielsenIQ Full time

About the Role

As a Customer Success team lead for the Philippines, you will drive strategic client engagements and lead the development of customised research solutions in conjunction with the Pacific team. You’ll oversee largescale projects, guide cross functional teams, and contribute to thought leadership across the region. In addition to leading strategic client engagements, this role also plays a key part in supporting and developing a growing team of junior researchers in the Philippines. The ability to balance project ownership with team coordination is essential.

What You’ll Do
  • Oversee financial performance of projects, ensuring profitability and adherence to budgetary constraints.
  • Ensure project profitability and operational excellence.
  • Play a key role in client retention by maintaining strong relationships and driving satisfaction metrics such as Net Promoter Score (NPS).
  • Partner with the Pacific team and Sales to identify and support cross sell opportunities that contribute to account growth and long term value.
  • Partner with Sales to identify client needs and shape research solutions.
  • Lead strategic research engagements across multiple markets and sectors.
  • Oversee the design and execution of complex quant/qual studies.
  • Synthesize insights into strategic recommendations and presentations.
  • Mentor and develop team members across levels.
  • Champion innovation in research design and storytelling.
  • Collaborate with internal stakeholders across APAC and global teams.
  • Represent NIQ in client meetings, workshops, and industry forums.
Team Coordination & Regional Collaboration
  • Support day-to-day coordination and development of team members based in the Philippines, helping maintain consistent delivery standards and fostering professional growth in a collaborative environment.
  • Foster a collaborative working environment across locations, encouraging knowledge sharing and alignment with Pacific led initiatives.
  • Support the development of regional expertise in certain disciplines (main focus on segmentation and shopper studies) through project leadership, training, and best practice sharing.
  • Help coordinate research delivery across APAC markets, leveraging the Philippines team’s location and capabilities to enhance regional responsiveness and cohesion.
Qualifications

What You’ll Bring

  • 7–12 years of experience in market research or consulting - (Shopper & Segmentation experience preferred)
  • Bachelor’s degree (postgraduate qualifications preferred).
  • Excellent leadership and mentoring capabilities.
  • Deep expertise in both quantitative and qualitative research.
  • Proven ability to lead strategic client engagements.
  • Strong storytelling and presentation skills.
  • Strong prioritisation and problem-solving skills.
  • Ability to manage multiple projects and competing deadlines.
  • Curiosity and a proactive approach to learning and mentoring.
  • Experience with advanced analytics and insight generation.
  • Ability to work cross-functionally and globally.
  • Innovative mindset and commercial acumen.
Why Join Us?
  • Drive strategic impact for leading brands.
  • Lead cross-functional teams and mentor future leaders.
  • Collaborate across APAC and global networks.
  • Shape the future of customised research at NIQ.
Our Benefits
  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)
About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the NIQ diversity page at the following URL:

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