E-Commerce Specialist

2 weeks ago

General Santos, Philippines Buscojobs Full time

E-Commerce Marketing Specialist

This is a remote position.

Responsibilities:

  • Develop and implement end-to-end digital marketing campaigns to drive traffic, enhance user engagement, and increase online sales.
  • Optimize product listings, website content, and user experience to maximize conversion rates.
  • Conduct market research to identify trends, competitor strategies, and emerging opportunities in the e-commerce space.
  • Manage and optimize paid advertising campaigns across various platforms, such as Google Ads, Facebook, and Instagram.
  • Utilize SEO strategies to improve search engine rankings and enhance online discoverability.
  • Collaborate with cross-functional teams, including product, design, and development, to ensure a cohesive and effective online presence.
  • Monitor and analyze key performance indicators (KPIs) to assess the success of marketing initiatives and recommend improvements.
  • Requirements for this role include relevant education and experience in e-commerce marketing, familiarity with analytics tools, and the ability to translate data into actionable insights.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Proven experience as an E-Commerce Marketing Specialist or in a similar role.
  • In-depth knowledge of e-commerce platforms, digital marketing channels, and industry best practices.
  • Proficiency in using analytics tools to track and analyze campaign performance.
  • Strong creative and analytical skills, with the ability to think strategically and implement effective marketing strategies.
  • Familiarity with website analytics tools, e-commerce platforms (e.g., Shopify, WooCommerce), and marketing automation tools.

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