Strategic Planner

2 weeks ago

Manila, Philippines Shopee Full time

Shopee Manila, National Capital Region, Philippines

Overview

The strategic planner will develop business strategies and lead the implementation of campaigns/projects based on Mall KPI. This role will also be the gatekeeper of Shopee Mall, critical in maintaining the integrity, reputation, and trustworthiness of the Shopee Mall.

Responsibilities
  • Create business strategies and campaign plans for initiatives such as customer retention and growth-focused campaigns.
  • Lead the execution of key campaigns, collaborating with internal stakeholders in developing and implementing campaign plans.
  • Monitor campaign performance using KPIs and use the data to refine and optimize future campaigns.
  • Stay informed on industry trends, competitor actions, and market changes to adjust strategies and maintain a competitive edge.
  • Analyze data and conduct market research to understand the target audience, ensuring campaigns resonate with potential customers.
  • Serve as the gatekeeper of Shopee Mall, ensuring all sellers are selling 100% authentic products. Responsible for verifying seller authenticity, monitoring compliance, enforcing platform policies, and collaborating with internal teams to maintain trust and product integrity.
  • Oversee the onboarding and offboarding processes for Shopee Mall shops, ensuring a seamless experience for new sellers and proper management of the exit process for those leaving the platform.
Requirements
  • Bachelor’s degree in communication, marketing or business management or related field, with quantitative-focused disciplines preferred.
  • Fresh graduate / entry level with background in strategy/ marketing, specializing in growth marketing, brand management, and/or project management. E-commerce experience is a plus but not required.
  • Strong analytical and problem-solving skills with the ability to interpret data and provide insights to drive strategic decisions.
  • Proficient in Google Workspace tools.
  • Highly motivated individual with a strong sense of ownership and commitment.
  • Excellent communication skills with the ability to interact effectively in a diverse, multicultural environment.
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Sales, Business Development, and Strategy/Planning
Industries
  • Internet Marketplace Platforms and Technology
  • Information and Internet
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