
Community Manager
7 days ago
We’re looking for a Community Manager to join our marketing team. You will work closely with our Head of Brand and Marketing and other department leads. Your day-to-day will involve being the ‘face’ of the brand in all our physical and digital activations and engagement initiatives. You are comfortable speaking to people, and you just happen to love coffee, as well.
Department: Marketing
Location: Makati
Responsibilities:
- Engage Yardstick retail and wholesale clients through community-led initiatives and events such as the Philippine AeroPress Championships, cupping sessions, workshops and the like.
- Organize in-store events to drive engagement and revenue.
- Drive new partnerships that allow Yardstick to engage the broader community.
- Be proactive in engaging the Yardstick community and customers across our physical events and also through our Telegram channels.
- Grow and nurture the Yardstick Coffee Club members and partner merchants through engagement and initiatives.
- Build and manage online communities while driving conversations and engagement.
- Develop short and long term initiatives to engage the Yardstick and broader community.
- Work closely with our Head of Brand and Marketing on community strategy and partnerships.
- Work with partners, KOLs, influencers and the wider coffee industry.
- Measure the success of each community engagement or campaign with designated KPIs.
Ideal Candidates:
- Deep understanding, interest and experience in community building (offline and online), with at least 2 years of experience.
- Comfortable using social media platforms to drive engagement.
- Able to adapt to the on-demand nature of digital events, which may include work during the weekends and weeknights.
- Coffee knowledge or interest is a plus, but not mandatory.
- Excellent communication and community empathy skills.
- Strategic thinker who is able to work across departments.
- Willing to learn on the job to tackle new responsibilities.
- Excellent multitasking skills, critical thinker and problem-solving skills.
- Team player with good time-management skills.
Interested candidates, please send an email with your cover letter and CV to people(at)yardstickcoffee.com .
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