SEO Expert for Etsy Store

2 weeks ago

Davao Region Philippines Remote VA Full time

Job Title: SEO Expert for Etsy Store

Job Description: We are looking for a highly skilled and detail-oriented SEO Expert to enhance the visibility and performance of our Etsy store. The ideal candidate will possess a deep understanding of Etsy's unique search algorithm and e-commerce trends, enabling them to develop strategies that drive organic traffic, improve search rankings, and increase sales. This role requires a blend of technical SEO expertise, creative content optimization, and a strong analytical mindset.

Responsibilities:

  • Conduct keyword research tailored to Etsy's platform to identify high-performing, relevant keywords.
  • Optimize product titles, descriptions, tags, and categories to improve search visibility and click-through rates.
  • Implement on-page and off-page SEO strategies specifically for Etsy's algorithm.
  • Monitor and analyze the performance of SEO strategies using analytics tools to identify areas for improvement.
  • Create and manage a content strategy that enhances product discoverability and engagement.
  • Stay updated on Etsy’s search algorithm changes, SEO trends, and e-commerce best practices.
  • Collaborate with the design and marketing teams to ensure cohesive and appealing product listings.
  • Provide regular reports on SEO performance metrics and make data-driven recommendations.

Qualifications:

  • Proven experience in SEO, specifically for e-commerce platforms (Etsy experience preferred).
  • Strong knowledge of Etsy's search algorithm, ranking factors, and keyword optimization strategies.
  • Proficiency in SEO tools like Google Analytics, Ahrefs, SEMrush, or similar platforms.
  • Excellent understanding of on-page and off-page SEO principles.
  • Creative skills for crafting compelling and search-optimized product descriptions.
  • Analytical mindset with the ability to interpret data and adjust strategies accordingly.
  • Effective communication skills for collaboration and reporting.
  • Bachelor’s degree in Marketing, Business, or a related field is an advantage.
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