Social Media

About Bodily

Bodily is a mission-driven brand transforming common experiences in women's health. We make research-driven products for the physiological transitions of birth recovery, breastfeeding, and beyond—paired with honest, accessible content to help people feel prepared, supported, and seen. We operate with urgency, prioritize clarity and rigor, and believe in accountability, not hierarchy. Every team member at Bodily owns their work fully and is expected to be as focused on performance as they are on purpose. We're backed by world-class investors including Hearst Corporation, Global Founders Capital, and celebrities Brooklyn Decker and Andy Roddick.

About The Role

We\'re looking for a hands-on, results-driven marketer to own and execute Bodily\'s organic social media presence and influencer marketing program. You\'ll lead our content calendar across Instagram, TikTok, Pinterest, and emerging platforms—creating content yourself, engaging our audience, and building partnerships with influencers and experts.

This is a full-time contractor role structured as a monthly retainer. It\'s an opportunity for someone who\'s hungry to take ownership of a mission-driven brand\'s organic presence and grow into a full-time hire as the company scales.

You\'ll need to be a self-starter who moves fast, adapts quickly, and thrives in both the creative and analytical sides of social. You\'re not just an executor—you're a sharp thinker who brings ideas to the table, tests them with intention, and iterates based on what works. You understand how to communicate clearly, create efficiently, and make decisions rooted in data and insight. A personal connection to the subject matter is essential.

Responsibilities

Social Media (60%)

• Own strategy and execution across Instagram, TikTok, Pinterest, and other organic channels
• Develop and manage a rolling content calendar (:5 posts/week) that supports brand and business priorities
• Concept, write, shoot, and edit content—including short-form video and original graphics
• Write clear, engaging, and on-brand copy that brings our voice and content pillars to life
• Respond to comments and mentions; engage with aligned brands and creators to build community
• Track performance and report regularly; use insights to inform what\'s next
• Continuously surface ideas, test them, and adjust based on what the data shows

Influencer Marketing (40%)

• Identify and engage influencers and creators aligned with our brand and mission
• Negotiate mutually beneficial terms, starting with product seeding and growing into paid collaborations
• Manage influencer partnerships end-to-end: outreach, contracting, briefing, asset review, and performance tracking
• Ensure influencer content aligns with marketing campaigns and delivers ROI
• Maintain a clear, organized system for tracking outreach, activations, and results

Requirements

Qualifications

• 4-6+ years of experience managing brand social media and influencer programs
• Demonstrated ability to create compelling short-form video content—must submit examples with your application
• Strong video editing and graphic design skills; must be able to create assets independently
• Proven track record of growing followers and engagement across platforms
• Deep understanding of platform best practices, content formats, and audience behavior
• Excellent copywriting and editorial judgment—you can make complex topics relatable and digestible
• Highly analytical—you use data to evaluate performance and iterate intelligently
• Personally connected to the topics Bodily covers (pregnancy, postpartum, breastfeeding, and pregnancy loss) or deeply interested in learning about them

What Success Looks Like

• You consistently produce high-performing content that grows audience and increases engagement
• You balance strategic thinking with strong execution, moving quickly without sacrificing quality
• You test, learn, and iterate based on performance data—bringing new ideas forward and evolving what works
• You build and maintain a community aligned with our voice, values, and vision
• You build an influencer program that delivers brand equity and measurable ROI

Benefits

Benefits & Compensation

• This is a full-time contract position structured as a monthly retainer
• Please include your proposed monthly retainer with your application
• This role does not include traditional employee benefits (e.g., health insurance, PTO)
• It is, however, a pathway to a full-time salaried role for the right candidate as the business grows

Seniority level: Mid-Senior level

Employment type: Contract

Job function: Marketing

Industries: IT Services and IT Consulting

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