Senior Seo Content Writer

Senior Seo Content Writer Editor – Cainta

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Job Description

Digital Content & SEO Strategist - Hybrid

The Beat Asia is seeking a dynamic Digital Content & SEO Strategist to lead our organic growth and content innovation as a lifestyle publication serving Asia. This role is responsible for end-to-end digital content strategy, advanced SEO, Google Analytics reporting, and hands-on technical optimization.

Key Responsibilities

• Develop and execute forward-thinking SEO strategies—including technical, on-page, and off-page optimization—to drive organic traffic and elevate SERP performance.
• Own website performance tracking, utilizing Google Analytics, Search Console, and leading SEO tools. Provide regular performance insights and action plans for the editorial and marketing teams.
• Plan, coordinate, and oversee digital content initiatives—including editorial calendars, multimedia, social media, and newsletters—to achieve business goals and audience engagement targets.
• Conduct comprehensive site audits, resolve crawl errors, enhance site speed and mobile usability, and structure site architecture for optimal SEO and user experience.
• Implement and maintain best-in-class technical SEO elements: structured data/schema, XML sitemaps, canonical tags, and core web vitals.
• Diagnose and remediate indexing issues, JavaScript rendering problems, broken links, and any technical obstacles impacting organic search.
• Collaborate with engineering and IT teams on major launches, migrations, or redesigns to ensure best-practice SEO implementation.
• Conduct keyword research, audience and competitor analysis, and content gap audits to shape the content roadmap.
• Guide the editorial and creative teams to follow SEO and digital publishing best practices across all stages of content production.
• Stay updated on search algorithm changes, digital trends, and content innovation relevant to Asia's lifestyle and publishing sectors.
• Lead training and documentation efforts for content and stakeholder teams regarding SEO and analytics guidelines.

Technical Proficiency

• Demonstrated ability to perform site audits using industry-standard tools (e.g., SEMrush, Ahrefs, Screaming Frog) and implement tactical recommendations.
• Hands-on experience with web technologies including HTML, CSS, JavaScript; able to make or oversee code-level adjustments for SEO.
• Familiarity with modern content management systems (CMS), publishing workflows, and analytics/reporting integrations.
• Experience resolving technical issues affecting crawling, indexation, structured data, and page rendering.
• Basic understanding of web development, with the ability to communicate requirements clearly to developers.

Qualifications

• Proven experience in digital publishing, SEO strategy, and analytics (minimum 3–5 years in digital or media-focused environments).
• Strong proficiency with Google Analytics, Search Console, and SEO management tools.
• Track record executing content strategies and optimizing for traffic and engagement.
• Strong writing, communication, and project leadership abilities.
• Deep understanding of SEO ranking factors, technical SEO, user experience, and the Asian digital media landscape.

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Digital Content Writer

Makati City, National Capital Region ₱80000 - ₱ Y Arcadis Consulting Middle East Limited

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Job Description

Arcadis is the world's leading company delivering sustainable design, engineering, and consultancy solutions for natural and built assets.

We are more than 36,000 people, in over 70 countries, dedicated to improving quality of life. Everyone has an important role to play. With the power of many curious minds, together we can solve the world's most complex challenges and deliver more impact together.

The Digital Content Writer is responsible for crafting compelling, creative, and audience-focused content that builds brand awareness, drives engagement, and supports marketing and business objectives. This role works closely with cross-functional teams to produce high-quality, on-brand digital copy for a range of channels, ensuring alignment with strategic priorities and consistent messaging.

The Digital Content Writer develops compelling, audience-focused copy that supports brand, marketing, and business objectives across digital platforms. This role combines creative storytelling with strategic messaging, ensuring all content is accurate, engaging, and aligned with our brand voice. The position also supports content process improvement, and contributes to administrative tasks that keep the Content Team running smoothly.

Qualifications & Experience

1. Content Development (80%)

• Create engaging content for websites, landing pages, email campaigns, social media, video scripts, and other digital platforms.
• Develop creative ideas and storytelling concepts to enhance brand presence and support campaign objectives.
• Collaborate with Marketing, Campaigns, SEO, and Research teams to understand audience insights and personas, campaign/product details, and market positioning.
• Optimize copy for search engines (SEO) to improve reach and visibility.
• Review and refine digital content based on stakeholder feedback and performance metrics.

2. Process Management (10%)

• Identify process bottlenecks and recommend solutions to improve workflow efficiency.
• Maintain and update content style guidelines and the team's knowledge database.

3. Administrative Duties (10%)

• Keep project trackers, content calendars, and reporting tools accurate and up to date.
• Contribute to internal engagement initiatives and knowledge-sharing sessions.
• Provide administrative support for marketing and content-related activities as needed.

Qualifications, skills & experience:

• Bachelor's degree in English, journalism, communications, marketing, or related field preferred
• Minimum 6 years of experience in digital content writing, preferably in an agency, marketing, or professional services environment.
• Strong understanding of digital marketing, SEO, and audience engagement strategies.
• Exceptional writing, editing, and proofreading skills with the ability to adapt tone and style.
• Excellent stakeholder management skills, including strong coordination, organization, and communication abilities.
• Proficiency in Microsoft Office Suite, with working knowledge of SEO tools, website content creation, and managing content across major social media channels

Why Arcadis?

We can only achieve our goals when everyone is empowered to be their best. We believe everyone's contribution matters. It's why we are pioneering a skills-based approach, where you can harness your unique experience and expertise to carve your career path and maximize the impact we can make together.

You'll do meaningful work, and no matter what role, you'll be helping to deliver sustainable solutions for a more prosperous planet. Make your mark, on your career, your colleagues, your clients, your life and the world around you.

Together, we can create a lasting legacy.

Join Arcadis. Create a Legacy.

Our Commitment to Equality, Diversity, Inclusion & Belonging

We want you to be able to bring your best self to work every day, which is why we take equality and inclusion seriously and hold ourselves to account for our actions. Our ambition is to be an employer of choice and provide a great place to work for all our people. At Arcadis, you will have the opportunity to build the career that is right for you. Because each Arcadian has their own motivations, their own career goals. And, as a 'people first' business, it is why we will take the time to listen, to understand what you want from your time here, and provide the support you need to achieve your ambitions.

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1

Digital Content Creator

Pasig City, National Capital Region ₱ - ₱ Y Advent Manila Hospitality Group, Inc.

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Job Description

We're Hiring: Digital Content Creator

Location: Pasig/Hybrid

Employment Type: Full-Time

Experience Required: At least 2 years in digital content creation

About the Role

We are looking for a talented and creative Digital Creator to join our team. This role is ideal for someone passionate about visual storytelling, social media trends, and digital engagement. You will be responsible for producing high-quality content that strengthens our online presence and connects with our audience across platforms.

Key Responsibilities

• Develop creative digital content (photo, video, graphics, short-form reels, etc.) for social media, website, and campaigns
• Plan and execute engaging content strategies aligned with brand goals
• Stay updated on the latest social media and digital trends to boost engagement
• Collaborate with marketing and design teams for brand consistency
• Monitor performance of content and recommend improvements

Qualifications

• Bachelor's degree in Multimedia Arts, Marketing, Communications, or related field (preferred)
• Proficiency in editing tools (Adobe Creative Suite, Canva, Cap Cut, etc.)
• Strong understanding of social media platforms (Facebook, Instagram, Tik-Tok, YouTube)
• Creative mindset with excellent attention to detail
• Competitive salary package
• Opportunities for growth and professional development
• Dynamic and collaborative work environment

How to Apply

Send your updated resume and portfolio links to with the subject line: Digital Creator Application – (Your Name).

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2

Digital Content Producer

Pasig City, National Capital Region ₱ - ₱ Y Viva Communications, Inc.

Posted 1 day ago

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Job Description

Basic Purpose/Job Summary:

• To attract customers to subscribe and retain brand loyalty through creative and engaging digital and social media merchandising execution for Viva One.

Responsibilities

• Creates campaigns for content and execute these ideas through the platform and social media channels
• Views content library archive and research vital details that may help push promoted content
• Assist in the creation and editing of written, video and photo content
• Maintains a unified brand across different social media channels
• Collaborates with Partners Marketing team to create a social media calendar
• Monitor social media channels for industry trends
• Develops and create engaging content for social media platforms

Qualifications

• Candidate must possess a degree in Communication Arts or any related course
• Must have at least 2 years of relevant work experience; fresh graduates are also welcome to apply
• Must be proficient in MS Office Applications (MS Word, Excel, Powerpoint, etc.) and Adobe Creative Clouds
• Must have above average photo and video shooting and editing skills
• Must have strong video script writing skills
• Must have good visual ideation by using videos, photos, graphics when creating social media campaigns
• Must have strong creative and ideation skills
• Must be able to understand historical, current, and future trends in the digital and social media space
• Must have experience in video production and operation of video equipment
• Must be willing to work in the Ortigas Center, Pasig City

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3

Internship - Digital Content

Posted 1 day ago

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Job Description

LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Rabanne, Ferragamo, and SK-II. LUXASIA has established Joint Ventures with the likes of LVMH Group, Revlon (for Elizabeth Arden), Puig, Shiseido, and Orveon (for Laura Mercier). The Group's integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets.

Why Join Us

At LUXASIA, we believe there is beauty within every talent – that is you.

We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.

With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn't that beautiful?

As a Digital Content Intern, you are responsible for the following duties and responsibilities.

Description of Duties

• Aid in visual planning of digital marketing and ecommerce campaigns
• Create fun and highly engaging video and static content for social media and ecommerce
• Optimize each content for various purposes and platforms including working with the social media team to capture short-form social media content published on Instagram Stories, Instagram, and Facebook
• Aid in ensuring large content pipeline is delivered fresh regularly
• Identify new stories, trends, and opportunities to create appealing and exciting content
• Assist digital marketing team with day-to-day tasks as needed

RD1

Requirements

Minimum Qualifications

• Candidate must be currently pursuing a Bachelor's/College Degree in Multimedia Arts, Media Production, Digital Marketing inclined to Creatives & Graphics
• Adept in using editing programs including Photoshop, Illustrator, Adobe After Effects
• Must have own laptop and design software
• Naturally creative and has a keen eye for aesthetics
• Has good initiative to their tasks and projects assigned
• Enthusiastic and displays a genuine interest on the tasks assigned
• Ability to work swiftly under minimal supervision

Do you have what it takes to succeed in a fast-paced and intense environment? Do you thrive on challenges? Do you want to bring innovative ideas to life? Are you keen to abandon the status quo, try new things, embrace failures as lessons, recover fast, yet always pursue excellence?

If so, you are the one we are looking for. JOIN US and let's grow together.

Championing Diversity, Equity and Inclusion

LUXASIA aspires to build a One Team of talents that reflects the diversity of the communities in our operating markets. LUXASIA is committed to providing equal employment opportunities to all individuals, regardless of their race, colour, religion, gender, sexual orientation, age, disability, nationality or ethnic origin, cultural background, social group, marital status, or any other characteristics as provided by law.

This advertiser has chosen not to accept applicants from your region.

4

Digital Content Strategist

Posted today

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Job Description

Key Responsibilities

• Develop and execute social media strategies across various platforms to enhance brand awareness and engagement.
• Conduct thorough research on social media trends and customer behavior to create relevant content.
• Perform competitor analysis to identify opportunities and trends in the market.
• Assist in updating the Content Calendar to ensure a consistent posting schedule and strategic content distribution.
• Identify key performance indicators (KPIs) for our social media platforms and monitor these KPIs to optimize performance.
• Assist in creating and/or editing engaging videos and other multimedia content.
• Assist during offsite video shoots.
• Close collaboration with the Marketing Service Team to align social media activities with overall marketing and business goals.
• Handle administration tasks given by the Strategy and Operation Assistant Manager.
• Knowledge of Google Workspace is a plus.

Qualifications

• Proven experience as a Social Media Strategist, Content Creator, or similar role.
• Strong knowledge of social media platforms and online trends.
• Basic to Intermediate understanding of videography principles.
• Excellent research skills and ability to stay up-to-date with industry trends and customer behavior.
• Experience with social media metrics and analyzing KPIs.
• Ability to create and manage content calendars.
• Strong communication skills, both written and verbal. Copywriting skill is a plus.
• High creative with a keen eye for details.
• Willingness to assist with administration tasks as needed.

Preferred Qualifications

• Familiarity with social media management tools (e.g., Nation, Trello).
• Basic video editing skills (e.g., Capcut, Canva, Filmora).
• Knowledge of Google Workspace (e.g., Google Docs, Google Sheets, Google Slides).
• Willing to start immediately
• Amenable to work in Antipolo City. (Along Marcos Highway)

This advertiser has chosen not to accept applicants from your region.

5

Internship - Digital Content

Posted 1 day ago

Job Viewed

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Job Description

LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Rabanne, Ferragamo, and SK-II. LUXASIA has established Joint Ventures with the likes of LVMH Group, Revlon (for Elizabeth Arden), Puig, Shiseido, and Orveon (for Laura Mercier). The Group's integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets.

Why Join Us

At LUXASIA, we believe there is beauty within every talent – that is you.

We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.

With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn't that beautiful?

As a Digital Content Intern, you are responsible for the following duties and responsibilities.

Description of Duties

• Aid in visual planning of digital marketing and ecommerce campaigns
• Create fun and highly engaging video and static content for social media and ecommerce
• Optimize each content for various purposes and platforms including working with the social media team to capture short-form social media content published on Instagram Stories, Instagram, and Facebook
• Aid in ensuring large content pipeline is delivered fresh regularly
• Identify new stories, trends, and opportunities to create appealing and exciting content
• Assist digital marketing team with day-to-day tasks as needed

RD1

Requirements

Minimum Qualifications

• Candidate must be currently pursuing a Bachelor's/College Degree in Multimedia Arts, Media Production, Digital Marketing inclined to Creatives & Graphics
• Adept in using editing programs including Photoshop, Illustrator, Adobe After Effects
• Must have own laptop and design software
• Naturally creative and has a keen eye for aesthetics
• Has good initiative to their tasks and projects assigned
• Enthusiastic and displays a genuine interest on the tasks assigned
• Ability to work swiftly under minimal supervision

Do you have what it takes to succeed in a fast-paced and intense environment? Do you thrive on challenges? Do you want to bring innovative ideas to life? Are you keen to abandon the status quo, try new things, embrace failures as lessons, recover fast, yet always pursue excellence?

If so, you are the one we are looking for. JOIN US and let's grow together.

Championing Diversity, Equity and Inclusion

LUXASIA aspires to build a One Team of talents that reflects the diversity of the communities in our operating markets. LUXASIA is committed to providing equal employment opportunities to all individuals, regardless of their race, colour, religion, gender, sexual orientation, age, disability, nationality or ethnic origin, cultural background, social group, marital status, or any other characteristics as provided by law.

This advertiser has chosen not to accept applicants from your region.

6

Digital Content Intern – Digital Content Specialist

Posted today

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Job Description

Driving Health Innovation Through Digital Excellence

Our client is a global leader in the health, wellness, and fitness industry, providing innovative solutions that empower healthier lifestyles worldwide. With a strong presence in North America, they combine digital strategy, cutting-edge research, and commercial expertise to make a lasting impact in the industry.

Job Description

As a Digital Content Specialist, you will oversee social media, SEO, email, and content strategy to drive brand awareness, engagement, and growth across North America. You'll develop campaigns, analyze data, and collaborate with global teams to deliver results in health and wellness marketing.

Employment type: Full-time
Shift: Night shift, Weekends Off
Work setup: Onsite, Ortigas

• Day 1 HMO coverage with free dependent
• Competitive Salary Package
• Night differential pay to maximize your earnings
• Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit )
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Mentorship and exposure to global leaders and teams
• Diverse and supportive work environment

Qualifications

• Minimum 3 years' experience in digital content and marketing
• Experience with social media tools such as Brandwatch and ad planning
• Ability to manage multiple projects using tools like or similar
• Strong skills in interpreting Google Analytics data into actionable insights
• Experience collaborating with external agencies
• Creative, outside-the-box thinker with innovative ideas
• Excellent writing skills with proven content creation success
• Familiarity with Photoshop, Illustrator, or Canva
• Working knowledge of digital marketing platforms and tools including:
• Google Analytics
• Brandwatch

Preferred Qualifications

• Experience with email automation platforms (HubSpot, Mailchimp, etc.)
• Familiarity with healthcare or clinical industry marketing
• Experience in B2B and B2C content strategies
• Understanding of accessibility standards for digital content
• Experience managing live event or campaign social media
• Ability to mentor junior content creators

Executes on Strategic Direction

• Champions strategic initiatives and aligns systems, resources, and processes with overall goals
• Clearly communicates strategic direction to team members and stakeholders
• Develops direction, sets priorities, facilitates alignment, and secures team commitment
• Contributes broadly across the organization, beyond the confines of the job description

Energizes the Organization

• Aligns team activities with the Company's Vision, Purpose, and Values
• Builds team engagement by valuing people and their role within the organization
• Establishes clear procedures and communication for setting goals, clarifying roles, adjusting plans, and providing feedback
• Identifies and supports ongoing learning opportunities and celebrates team achievements

Drives & Delivers Results

• Focuses and guides team efforts to accomplish strategic and operational objectives
• Manages expectations and holds self and others accountable for performance
• Sets clear goals, prioritizes tasks, fosters continuous learning, and tracks progress
• Adapts effectively to shifting priorities using past experience to inform new plans
• Assists in developing procedures that enhance performance and efficiency
• Utilizes data-driven processes to minimize risk and manage costs

Builds Organizational Capabilities

• Cultivates an adaptable and responsive team culture
• Attracts, selects, and retains top talent
• Translates strategic goals into actionable team objectives
• Demonstrates self-awareness and adjusts behavior for greater effectiveness
• Builds and maintains cross-functional networks inside and outside the organization
• Advocates for and promotes diversity and inclusion
• Prioritizes continuous development for self and team
• Sets clear expectations and effectively manages conflict
• Allocates and focuses resources efficiently
• Identifies, nurtures, and grows organizational talent

Your Daily Tasks

• Lead social media strategy for North American business units across Facebook, LinkedIn, and Instagram
• Develop engaging multi-channel social media campaigns to support North American Direct business objectives
• Manage the full content creation process (written and visual), using tools like Canva
• Build strong cross-functional relationships (sales, product, brand management) to ensure consistent and engaging content
• Create and present monthly dashboards tracking performance and key insights
• Manage relationships with outsourced agencies to ensure strong campaign delivery and ROI
• Oversee daily monitoring, responding, and listening across North American Direct Clinical Channels
• Manage digital competitive analysis and recommend enhancements to strategy
• Execute the monthly paid ad budget and process related invoices/expenses with finance and leadership
• Lead and optimize email marketing initiatives using platforms like DotDigital
• Analyze email and social media performance using Google Analytics
• Collaborate with the Email Marketing Specialist on content strategy and calendar alignment
• Develop SEO-optimized article strategy, supported across digital channels
• Use tools like Monday to track and meet project deadlines and campaign targets

Other Job Duties And Responsibilities

Key Performance Indicators (KPIs):

• Align social strategies with the Quarterly Marketing Initiatives (QMI) for email and content
• Increase social media followers by 8% across key clinical channels
• Achieve an average Engagement Rate of 2.5% or higher
• Reach a blended email open rate of 34%, with a Click-to-Open (CTO) rate of 1.6%
• Increase new article viewers by 15%

Welcome to Emapta Philippines

Join a team that values camaraderie, excellence, and growth. Recognized as one of the Top 20 Dream Companies of Filipinos in 2024, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. We empower your success with opportunities for personal and professional development in an inclusive environment. Apply now and be part of the #EmaptaEra

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6

Digital Content Specialist

Posted today

Job Viewed

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Job Description

Driving Health Innovation Through Digital Excellence

Our client is a global leader in the health, wellness, and fitness industry, providing innovative solutions that empower healthier lifestyles worldwide. With a strong presence in North America, they combine digital strategy, cutting-edge research, and commercial expertise to make a lasting impact in the industry.

Job Description

As a Digital Content Specialist, you will oversee social media, SEO, email, and content strategy to drive brand awareness, engagement, and growth across North America. You'll develop campaigns, analyze data, and collaborate with global teams to deliver results in health and wellness marketing.

Employment type: Full-time
Shift: Night shift, Weekends Off
Work setup: Onsite, Ortigas

• Day 1 HMO coverage with free dependent
• Competitive Salary Package
• Night differential pay to maximize your earnings
• Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit )
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Mentorship and exposure to global leaders and teams
• Diverse and supportive work environment

Qualifications

• Minimum 3 years' experience in digital content and marketing
• Experience with social media tools such as Brandwatch and ad planning
• Ability to manage multiple projects using tools like or similar
• Strong skills in interpreting Google Analytics data into actionable insights
• Experience collaborating with external agencies
• Creative, outside-the-box thinker with innovative ideas
• Excellent writing skills with proven content creation success
• Familiarity with Photoshop, Illustrator, or Canva
• Working knowledge of digital marketing platforms and tools including:
• Google Analytics
• Brandwatch

Preferred Qualifications

• Experience with email automation platforms (HubSpot, Mailchimp, etc.)
• Familiarity with healthcare or clinical industry marketing
• Experience in B2B and B2C content strategies
• Understanding of accessibility standards for digital content
• Experience managing live event or campaign social media
• Ability to mentor junior content creators

Executes on Strategic Direction

• Champions strategic initiatives and aligns systems, resources, and processes with overall goals
• Clearly communicates strategic direction to team members and stakeholders
• Develops direction, sets priorities, facilitates alignment, and secures team commitment
• Contributes broadly across the organization, beyond the confines of the job description

Energizes the Organization

• Aligns team activities with the Company's Vision, Purpose, and Values
• Builds team engagement by valuing people and their role within the organization
• Establishes clear procedures and communication for setting goals, clarifying roles, adjusting plans, and providing feedback
• Identifies and supports ongoing learning opportunities and celebrates team achievements

Drives & Delivers Results

• Focuses and guides team efforts to accomplish strategic and operational objectives
• Manages expectations and holds self and others accountable for performance
• Sets clear goals, prioritizes tasks, fosters continuous learning, and tracks progress
• Adapts effectively to shifting priorities using past experience to inform new plans
• Assists in developing procedures that enhance performance and efficiency
• Utilizes data-driven processes to minimize risk and manage costs

Builds Organizational Capabilities

• Cultivates an adaptable and responsive team culture
• Attracts, selects, and retains top talent
• Translates strategic goals into actionable team objectives
• Demonstrates self-awareness and adjusts behavior for greater effectiveness
• Builds and maintains cross-functional networks inside and outside the organization
• Advocates for and promotes diversity and inclusion
• Prioritizes continuous development for self and team
• Sets clear expectations and effectively manages conflict
• Allocates and focuses resources efficiently
• Identifies, nurtures, and grows organizational talent

Your Daily Tasks

• Lead social media strategy for North American business units across Facebook, LinkedIn, and Instagram
• Develop engaging multi-channel social media campaigns to support North American Direct business objectives
• Manage the full content creation process (written and visual), using tools like Canva
• Build strong cross-functional relationships (sales, product, brand management) to ensure consistent and engaging content
• Create and present monthly dashboards tracking performance and key insights
• Manage relationships with outsourced agencies to ensure strong campaign delivery and ROI
• Oversee daily monitoring, responding, and listening across North American Direct Clinical Channels
• Manage digital competitive analysis and recommend enhancements to strategy
• Execute the monthly paid ad budget and process related invoices/expenses with finance and leadership
• Lead and optimize email marketing initiatives using platforms like DotDigital
• Analyze email and social media performance using Google Analytics
• Collaborate with the Email Marketing Specialist on content strategy and calendar alignment
• Develop SEO-optimized article strategy, supported across digital channels
• Use tools like Monday to track and meet project deadlines and campaign targets

Other Job Duties and Responsibilities

Key Performance Indicators (KPIs):

• Align social strategies with the Quarterly Marketing Initiatives (QMI) for email and content
• Increase social media followers by 8% across key clinical channels
• Achieve an average Engagement Rate of 2.5% or higher
• Reach a blended email open rate of 34%, with a Click-to-Open (CTO) rate of 1.6%
• Increase new article viewers by 15%

Note: This refined description preserves the original postings and responsibilities while reorganizing into clearly labeled sections and ensuring valid HTML structure. It does not modify factual content but improves readability and compliance with formatting rules.

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