Digital Marketing Specialist

5 days ago

Calamba, Philippines MicroSourcing Full time

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Discover your 100% YOU with MicroSourcing

Position: Digital Marketing Specialist

Work setup & shift: Work from Home, Night Shift

You'll have:

  • Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
  • A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
  • Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
  • Career Growth: Take advantage of opportunities for continuous learning and career advancement.
  • Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.

Your Role:

As a Digital Marketing Specialist, you will :

  • Manage and optimize paid search campaigns (Google Ads, Bing Ads) to maximize ROI.
  • Conduct keyword research and implement SEO best practices to improve organic search rankings.
  • Implement local SEO and referral links to build the authority of divisional webpages.
  • Oversee website management, ensuring it is user-friendly, up-to-date, and optimized for search engines.
  • Administer and maintain WordPress websites, including theme and plugin updates, content management, and troubleshooting.
  • Monitor and analyze website performance using tools like Google Analytics and provide actionable insights.
  • Collaborate with the content team to create engaging and SEO-friendly content.
  • Stay up-to-date with the latest digital marketing trends and technologies.

What You Need:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3-5 years of experience in digital marketing, preferably in the fire and life safety industry.
  • Expert in WordPress site management, including content updates, webpage creation, plugins, and site maintenance.
  • Proficiency in using digital marketing tools such as
  • Google Ads, Google Analytics, SEMrush, and WordPress.
  • Strong knowledge of both onsite and offsite SEO best practices.
  • Excellent analytical skills and the ability to interpret data to make informed decisions.
  • Strong communication and interpersonal skills.
  • Excellent organizational and project management skills.

.

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%

For more information, visit

*Terms & conditions apply

Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing
  • Industries Outsourcing and Offshoring Consulting

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