Digital Marketing Specialist

4 weeks ago

Calamba, Philippines Waikoloa Hotels and Resorts Inc. Full time

Overview

Waikoloa Hotel and Beach Resort is a picturesque seaside and mountain paradise located in Cabangan, Zambales. Nestled between the Zambales Mountain Ranges and the West Philippine Sea, the resort offers a beautiful beach setting against a backdrop of scenic mountains and breathtaking sunsets. It's the perfect escape for urbanites seeking a seaside hideaway.

Role Description

This is a part-time remote role for a Digital Marketing Specialist at Waikoloa Hotels and Resorts Inc. The Digital Marketing Specialist will be responsible for social media marketing, digital marketing strategies, web analytics, online marketing campaigns, TikTok marketing and effective communication with stakeholders. The Specialist will also manage the Communications aspect of the Hotel\'s Property Management System.

Responsibilities
  • Plan, execute and optimize social media marketing across platforms, including TikTok.
  • Develop and implement digital marketing strategies and online campaigns.
  • Monitor and analyze web analytics to improve performance and ROI.
  • Coordinate effective communications with stakeholders and manage the Communications aspect of the Property Management System.
Qualifications
  • Social media marketing and digital marketing skills
  • Proficiency in web analytics and online marketing
  • Experience with SEO and SEM
  • Ability to work independently and remotely
  • Knowledge of hospitality industry trends is a plus
  • Bachelor\'s degree in Marketing, Communications, or related field
Employment details
  • Seniority level: Entry level
  • Employment type: Part-time
  • Job function: Marketing and Sales
  • Industries: Hospitality
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