43491023786 - Media Buyer 1

2 weeks ago


Caloocan, Philippines Activate Talent Full time

Overview

Job Title: Media Buyer

Employment Type: Full-time;Remote

Schedule: Eastern Time zone (9 am–5 pm EST), with flexibility for campaign demands.

Industry: Health and Wellness

About Us

We deliver elevated allergy care through clinically driven, personalized treatments supported by rigorous scientific research and peer-reviewed publications.

As part of its innovative team, we combine medical expertise with modern, data-driven marketing to educate and serve patients.

Position Summary

We\'re seeking a forward-thinking Media Buyer to craft, execute, and optimize media strategies across traditional and digital channels. This role is ideal for someone with a professional or academic health, clinical, or education background, armed with analytical rigor, creative agility, and a deep respect for clinical standards.

Key Responsibilities
  • Negotiate and buy advertising space across multiple channels—social media, programmatic, search, and traditional outlets—to maximize ROI.
  • Design and implement media plans aligned with clinical messaging, product education, and health outcomes.
  • Monitor campaigns continuously; analyze metrics like CPA, ROAS, CTR, conversions, and optimize in real time.
  • Bridge clinical/educational insight with marketing strategies—ensuring media placements accurately reflect product science and patient education goals.
  • Coordinate with creative, analytics, and compliance teams to align messaging with clinical claims and regulatory standards.
  • Use data and research to inform media decisions; apply A/B testing, segmentation, and reporting to refine targeting and creative execution.
Ideal Background and Qualifications
  • Education or experience in health-related fields (e.g., public health, medical, clinical, or education disciplines).
  • Proven media-buying experience—particularly in healthcare, wellness, or education sectors.
  • Strong analytical skills and comfort with performance metrics and digital tools.
  • Excellent negotiation acumen—especially in high-value digital media environments.
  • Effective communication across teams, with attention to clinical accuracy and educational integrity.
  • Flexible Eastern Time availability, open to aligning with patient education campaigns and team collaboration across time zones.
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