Marketing Automation Manager

Overview

We are looking for a Marketing Automation Manager to lead and optimize our marketing automation initiatives across the organization. This role will be responsible for planning, executing, and enhancing automated marketing campaigns. The ideal candidate will ensure seamless data flow between platforms, drive lead nurturing programs, and collaborate closely with marketing and sales teams to deliver measurable impact. The position is open to be based in Philippines, and selected locations in Europe. There will not be any requirement to relocate.

• You will lead the planning, execution, and optimization of marketing automation campaigns, manage and enhance Eloqua workflows, segmentation, lead scoring, and nurturing programs.
• You will ensure smooth integration and data alignment between Eloqua and Salesforce for marketing activities, monitor key automation and campaign performance metrics, providing actionable insights and reports.
• You will collaborate with content, design, and sales teams to deliver consistent and impactful communications.
• You will maintain database health, compliance, and best practices for email and marketing automation, research trends, new tools, and best practices in marketing automation to drive continuous improvement.
• You will be responsible to ensure compliance with applicable external and internal regulations, procedures, and guidelines.
• Living Hitachi Energy\'s core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.

• You hold a bachelor’s degree.
• 5 years of experience in marketing automation, CRM, or digital marketing.
• Hands-on experience with Oracle Eloqua (certification is a plus). Familiarity with Salesforce (preferably Marketing and/or Sales Cloud).
• Knowledge of campaign performance analysis and marketing KPIs.
• Strong understanding of data-driven marketing, lead nurturing, and customer journey mapping.
• Excellent project management and organizational skills, with the ability to handle multiple initiatives simultaneously.
• Proactive, analytical, and results-driven mindset with strong communication skills.

We pride ourselves on offering a holistic range of competitive benefit programs to support your financial, physical and mental wellbeing and personal development. We want you to truly thrive with us – in work and out. For this role, depending on grade and experience, we offer the following employee benefits:

• Employer-sponsored medical plan (inc. dental care and optical).
• Group Term Life insurance, Group Personal Accident insurance, Group Business Travel insurance.
• Hospitalization Insurance.
• Leave programs (Annual leave, medical leave, Hospitalization leave, Exam leave etc.).
• Annual rice allowance.
• SSS, HDMF, and Philhealth Coverage.
• Benefits are subject to the respective plan rules.

Hitachi Energy is a global technology leader in electrification, powering a sustainable energy future through innovative power grid technologies with digital at the core. Over three billion people depend on our technologies to power their daily lives. With over a century in pioneering mission-critical technologies like high-voltage, transformers, automation, and power electronics, we are addressing the most urgent energy challenge of our time – balancing soaring electricity demand, while decarbonizing the power system. Headquartered in Switzerland, we employ over 50,000 people in 60 countries and generate revenues of around $16 billion USD. We welcome you to apply today.

Headquartered in Switzerland, Hitachi Energy is a global technology leader in electrification, powering a sustainable energy future through innovative power grid technologies with digital at the core. Over three billion people depend on our technologies to power their daily lives.

We are an equal opportunity employer. Referrals increase your chances of interviewing at Hitachi Energy.