Social Media Marketing Specialist

Overview

Social Media Marketing Specialist (Remote)

Marketing Communications & Social Media Specialist role to lead and implement social media and content marketing initiatives while supporting broader marketing communications and high-profile company events. This individual contributor role requires a strong blend of strategic thinking and hands-on execution across multiple marketing channels, with the ability to manage tight deadlines and shifting priorities. This position reports directly to (CEO/COO/CINO) and will collaborate cross-functionally, including direct work with senior executives and external stakeholders.

Responsibilities

Social Media & Digital Content Management

• Create, write, proof, edit, and distribute engaging, on-brand content across TikTok, Instagram, YouTube, LinkedIn , and other social platforms.
• Build and execute content calendars and campaigns aligned with business goals.
• Grow and engage target audiences, track performance metrics, and continuously refine content strategy.

Marketing Communications & Public Relations

• Develop and refine messaging for various internal and external audiences.
• Coordinate public relations activities, including editor/analyst relations, interviews, and media tracking.
• Monitor and report on company mentions, news articles, and earned media.
• Support CEO and senior executives with communications materials and presentations.
• Deploy marketing strategies to maximize earned media exposure and thought leadership.

Event Marketing & Project Management

• Plan, coordinate, and project manage key company events, including executive roundtables, product launches, and industry conferences.
• Manage event logistics, promotion, post-event reporting, and cross-functional collaboration.
• Use project management tools or systems (e.g., Asana, Trello, Monday.com, or similar) to stay on track and aligned with internal stakeholders.
• Ensure consistent branding and messaging across all event materials and channels.

Market Knowledge & Stakeholder Engagement

• Rapidly learn and understand our solutions, market space, and value proposition.
• Communicate complex topics clearly and persuasively in both written and spoken formats.
• Engage confidently with customers, senior executives, government officials, industry analysts, and other external stakeholders.
• Prepare presentations, briefing materials, and talking points for high-visibility engagements.

Tools & Platform Proficiency

• Strong proficiency in Google Workspace (Gmail, Docs, Sheets, Slides, Drive).
• Solid experience with Office 365 tools, including SharePoint, Word, Excel, PowerPoint, and Outlook.
• Comfortable using spreadsheets and visual tools to analyze engagement data and campaign performance.

Qualifications

• 3+ years of professional experience in digital marketing, content strategy, or marketing communications.
• Demonstrated success growing engagement and followers on platforms like TikTok, Instagram, YouTube, and LinkedIn.
• Proven track record in project managing events or campaigns, particularly in high-visibility or executive settings.
• Excellent English written and verbal communication skills with the ability to represent the company to high-level audiences.
• Organized, proactive, and capable of managing multiple projects with competing deadlines.
• Strong attention to detail and ability to uphold consistent messaging and branding.

Preferred Qualifications

• Experience in B2B, SaaS, government, or technology sectors.
• Background in PR, journalism, or corporate communications.
• Familiarity with SEO best practices, paid social, or influencer marketing strategies.
• Experience with event planning platforms, media monitoring tools, or email marketing systems (e.g., HubSpot, Mailchimp).

Bonus Skills (Desired but not required)

• Video Editing: Edit, crop, and stitch videos; develop and publish short-form and long-form multimedia content.
• Graphic Design: Design social and marketing graphics using tools like Canva, Adobe Creative Suite, or similar.

Why Join Us?

• High-visibility role with direct interaction with leadership and industry stakeholders.
• Opportunity to own and shape the brand’s public presence.
• Creative and collaborative culture with room for growth.
• Competitive compensation and benefits package.

Work schedule

Philippines Virtual to start, Eastern US then PHT

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales
• Industries: Business Consulting and Services

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