Marketing Lead

2 weeks ago


Makati City, National Capital Region, Philippines JAKA Investments Corporation Full time

Job Overview

Join a leading premium Filipino food brand as we continue to innovate and grow. We're seeking a strategic Marketing Lead to drive our brand's evolution, lead creative campaigns, and develop comprehensive marketing strategies that resonate with our target audience.

Key Responsibilities:
  1. Develop and execute integrated marketing strategies to strengthen brand positioning
  2. Drive brand innovation and growth through data-driven insights and market analysis
  3. Lead, mentor, and manage a dynamic marketing team
  4. Oversee budget planning, allocation, and forecasting
  5. Collaborate with cross-functional teams to maintain brand consistency
  6. Analyze market trends and consumer behavior
  7. Plan and execute marketing events and promotional campaigns
  8. Present marketing performance reports and strategic recommendations to leadership
Requirements:
  1. Bachelor's degree in Marketing, Business, Communications, or related field
  2. Minimum of 4 years of experience in marketing, preferably in food or retail
  3. Proven track record in brand strategy and campaign execution
  4. Experience in managing budgets and optimizing marketing expenditures
  5. Strong analytical and leadership abilities
  6. Proficiency in digital marketing and traditional channels
Benefits:
  1. Professional development opportunities
  2. Leadership role in an established premium brand
  3. Health and Wellness Benefits
  4. Access to industry events and brand collaborations
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