Marketing Manager

1 week ago


Taguig, National Capital Region, Philippines Ayuda Business Management solution Inc Full time
Duties & Responsibilities
• Establish brand positioning, identify target market and develop marketing plans withspecific objectives across different channels and segments
• Align targets and deliverables with overall company goals and communicate with theManagement Team on marketing programs and strategies
• Develop creative briefs to meet objectives for advertising and communications includingprint, digital and multimedia
• Conceptualize and execute multi-channel campaigns across the customer lifecycle, ensuring alignment of communications and messaging in all channels
• Lead the execution of marketing programs from start to finish, leveraging internalsupport and driving collaboration
• Gather customer and market insights, ramp up guest traffic, generate more leads andincrease brand awareness
• Analyze customer trends and insights, market analysis, and marketing best practices tobuild successful marketing strategies
• Manage content and updates for guests and internal touchpoints
• Evaluate the effectiveness and impact of current marketing initiatives
• Perform other tasks that may be delegated by the line manager as the need arisesQualifications
• Degree in Marketing, Advertising, Mass Communications, Business or related discipline
• Demonstrated ability to develop marketing plans and campaigns
• Metrics-driven marketing approach with an eye for creativity
• Strong project management, multi-tasking and decision-making skills
• Proficiency with online marketing and social media
• Excellent written and verbal communication skills50k + incentives + service charge

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