Digital Marketing

2 weeks ago


Ortigas Center, Philippines TigerUX Full time

Responsibilities:
• Develop and implement comprehensive digital marketing strategies across SEO, SEM, email, social media, content marketing, and paid advertising.
• Lead and manage the digital marketing team, providing guidance, support, and performance feedback.
• Oversee the creation and optimization of digital content and campaigns to ensure alignment with brand messaging and business objectives.
• Monitor and analyze campaign performance metrics, providing actionable insights and reporting to stakeholders.
• Manage digital marketing budgets and allocate resources effectively across channels.
• Collaborate with cross-functional teams including sales, design, and products to ensure cohesive marketing efforts.
• Stay current with digital marketing trends, technologies, and best practices to maintain a competitive edge.
• Ensure compliance with data privacy regulations and digital marketing standards.

Qualifications:
• Bachelor’s degree in Marketing, Business, Communications, or a related field. (Master’s degree is a plus)
• 5+ years of proven experience in digital marketing, with at least 2 years in managerial role.
• Strong understanding of digital marketing channels and tools (Google Ads, Meta Ads, SEO tools, CRM platforms, etc.).
• Excellent leadership, communication, and project management skills.
• Analytical mindset with experience in using data to drive decisions.
• Creative thinker with a passion for innovation and continuous improvement.



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