B2B Sales Executive
2 months ago
Job Summary:
As a Sales Executive, you are responsible for actively ensuring a good attendance rate for all relevant Reed Exhibitions events throughout the year. Directly calling visitors, you are in-charge of an end-to-end cycle of promoting Reed Exhibitions events to eventually closing ticket, educational session and conference sales for customers, including payment processing and ensuring badges or tickets are received by the customers. Apart from these, you are expected to assist Reed Exhibitions visitors by providing key event information such as event pricing and fees, matching conference details with their needs, addressing frequently asked questions and minor troubleshooting assistance during actual registration.
The role will be versatile and adaptable to varying projects as Reed Exhibitions handles multiple events for different industries in a given period. You may find yourself calling out potential visitors for the beauty industry today and tomorrow for the real estate industry. Vital output for this role is meeting daily lead targets, regularly converting leads to registrants, closing ticket, educational session and conference ticket sales and submitting accurate daily insight reports to stakeholders.
Key Responsibilities:
Promote Reed Exhibitions events and conferences to both existing and potential visitorsConvert leads to actual event registrants/attendeesUpsell in-event sessions and other activities to existing registrants/attendeesAssist Reed Exhibitions visitors with event, educational sessions and conference registrations, (including payment processing) and provide other information required by customers (which may include minor registration troubleshooting)Update and verify visitor information on each callBuild new leads and strengthen connections / network by generating new interests from existing or new companies – acquire new e-mail addresses and gather new subscribers to various event e-mail alerts.Submit regular productivity and insight reports to stakeholdersSelling exhibition space and digital opportunities both previous and new exhibitors over the telephone and face to face where required.Build long-term relationships with customers, understanding their businesses and marketing needs, and be seen as part of the industry.Ability to sell senior level prospects and customers and achieve new business and increase revenues from existing customers.Effective management of CRM Campaigns across multiple events.Accurately report progress through weekly sales reports and forecast revenue projections allowing the Head of Sales and Exhibition Manager to budget accordingly.Keep your pipeline updated on a regular basis to assist Supervisor on their reporting on a weekly/monthly basisAchieve and surpass individual revenue targets across the groupHit agreed activity output targets – an average of 90 minutes call time and 40 effective calls per day to prospects Qualification:Bachelor's degree holderProven and successful track record in a relevant sales environment, preferably in the B2B exhibition industryEffective telephone sales ability at a senior levelExperience in consultative selling, maximising revenue from both new and existing customers demonstrating innovation and creativityExcellent customer service skillsExcellent communication skills, both verbal and writtenAdvance/ Proficiency EnglishStrong team player and the ability to work under pressureHigh levels of professionalism with strong attention to detail-
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