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Multimedia Content Producer
2 weeks ago
OVERVIEW:
Thisrole is responsible for supporting the growth of CloudEats brands throughsocial media and content creation, especially via photo and video. S/he is incharge of executing varied types of high-quality media for the different targetaudiences of focus brands, that will ultimately lead these audiences toconvert. S/he will work closely with the Creative & Digital ContentMarketing Manager on the execution of visual touchpoints and digital campaigns.
RESPONSIBILITIES:
Support the growth ofCloudEats brands through multimedia content
- Translate communicationefforts into visually stunning graphics, photos, and videos, aligned withour brand guidelines and quality standards. This includes static &dynamic graphics, lifestyle photo assets, and short-form video to be usedfor Facebook, Instagram, and Tiktok
- Implement the contentstrategy set by the Creative & Digital Content Marketing Manager andtranslate strategy into usable content including conceptualization,trend research for high-performing formats, script/copy editing, and pre-& post-production (photography, filming, editing, etc) in a timelymanner
- Champion the growth oftraffic and users on the brands online assets through photos and videos,staying up-to-date with the latest trends/best practices on social media(specifically for the food industry) and apply them to content executionfor CloudEats brands
- Report on contentperformance and present insights and best practices to the Creative &Digital Content Marketing Manager, working closely with them to improveand adapt the content strategy
- Assist in managingexternal content creators and quality assurance of their work as needed
SKILLS:
- Proficient in using AdobePhotoshop, working knowledge of Adobe Illustrator, and proficient in usageof video editing software (Premiere Pro, Final Cut, CapCut, etc)
- Thorough understanding ofsocial media platform algorithms and best practices, and working knowledgeof video distribution and analytics in a fast-paced and ever-evolvingcontent environment
- Proficiency ordemonstrated experience with design fundamentals (typography, branding,and the like)
- Ability to manage multipledeadlines and tasks and can work independently in a cross-functional teamenvironment - organized, dependable, detail-oriented and strong timemanagement skills
- Can present a digital workportfolio that showcases a background in multimedia design and/or contentproduction
EXPERIENCE:
- Ideally 2-3 years ofexperience in content creation, multimedia design, or similar fields
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