product planning manager

2 weeks ago


Taguig, National Capital Region, Philippines BYD Philippines Corp. Full time

Product Management & Development (Marketing & Communications)

  • Conduct research on local automotive market trends and consumer demand, while identifying key competitors and defining product positioning and specifications, including pricing strategies.
  • Develop product brochures highlighting NPS (Unique Sales Points) tailored to meet local market needs.
  • Analyze user experiences with car functionalities, study competitor configurations and pricing strategies, accurately assessing perceived value, and benchmarking against competitors.
  • Monitor and analyze development trends in the local automotive market, staying abreast of competitor dynamics and predicting pricing strategies.
  • Oversee local product lifecycle management, including planning for BYD's year model, mid-term facelifts, next-generation configurations, pricing strategies, and local launch schedules.
  • Take charge of local product NPS to ensure customer satisfaction and brand loyalty.

Qualifications:

  • Bachelor's degree in engineering, business, marketing, or related field. At least 5 years of professional experience in market research, product planning, and sales within the automotive sector.
  • Language: Proficiency in English is required due to the nature of the business.
  • Demonstrates a sharp understanding of the automotive market, with robust analytical and forecasting skills.
  • Exhibits a deep passion for automotive products and a curiosity for innovation.
    Possesses proactive thinking abilities and excels in communication.
Your application will include the following questions:

What's your expected monthly basic salary?

How many years' experience do you have as a Planning Manager?

Which of the following Microsoft Office products are you experienced with?

Automotive

BYD Company Limited (BYD) is a High-tech multinational company devoted to technological innovations for a better life, specializing in four industries including electronics, automobiles, new energy, and rail transit. The company is listed on both the Hong Kong and Shenzhen Stock Exchanges, with revenue and market capitalization each exceeding PHP 800 billion.

Founded in 1995, BYD started out in the rechargeable battery business with only 20 employees, throughout 24 years of efforts, has grown into a global giant with 240,000 employees in 30 industrial parks worldwide.

As a subsidiary of BYD, BYD Philippines Corp.'s mission is to introduce BYD's world-leading technology and products to the Philippines market, ranging from Solar Panel and Energy Storage Systems to Electric Vehicles (Passenger Car, E-bus, and E-truck) to Monorail Systems (BYD SkyRail).

From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions.

BYD Company Limited (BYD) is a High-tech multinational company devoted to technological innovations for a better life, specializing in four industries including electronics, automobiles, new energy, and rail transit. The company is listed on both the Hong Kong and Shenzhen Stock Exchanges, with revenue and market capitalization each exceeding PHP 800 billion.

Founded in 1995, BYD started out in the rechargeable battery business with only 20 employees, throughout 24 years of efforts, has grown into a global giant with 240,000 employees in 30 industrial parks worldwide.

As a subsidiary of BYD, BYD Philippines Corp.'s mission is to introduce BYD's world-leading technology and products to the Philippines market, ranging from Solar Panel and Energy Storage Systems to Electric Vehicles (Passenger Car, E-bus, and E-truck) to Monorail Systems (BYD SkyRail).

From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions.

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