Brand Manager

2 weeks ago


Quezon City, National Capital Region, Philippines COSMETIX UNLIMITED INC Full time

Job Qualifications:
*Graduate of Marketing, Advertising or equivalent
*Must atleast 24 years old above (Girl)
*Knowledgeable in other graphic design software (adobe photoshop, illustrator, canva)
*Strong analytical skills

JOB DESCRIPTION
The Marketing Brand Manager major duties and responsibilities are as follows:

  • Responsible to plan, develop and direct marketing efforts to increase sales
  • Conceptualize innovative programs that laser focus on our ideal target market demographic and get them engaged in the brand
  • Conceptualize, implement, monitor and evaluate marketing promotions & programs
  • Maximize the Marketing Budget given for each brand – Scope of

Work Includes:
Events, PR, In- Store Promotions, Digital Marketing, Partnerships, Sponsorships and Brand Activation

  • Generate Reports on the impact of marketing activities to the overall sales of the brand
  • Responsible for driving awareness, ultimately delivering the brand's profit, volume, and market share objectives as well as the brand's overall image
  • Develops and execute marketing strategies to ensure the growth and sustainability of the company and its brands
  • Executes projects and plans that are aligned with the overall brand strategy
  • Development of new brand ideas including new products and concepts
  • Responsible for the day to day requirement, coordination and execution of branding strategies of the project (communication with internal resources/other departments for the smooth execution of projects, ensure that all projects are delivered on time within scope and budget, create and maintain comprehensive project documentation)
  • Submit projection of Marketing activities per week/month
  • Overall responsible for brand management and corporate identity
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Responsible for processing of requirements and legal compliance for every promotion and activities prior to implementation (Product and Promo-Registration to the Trade Accounts) Visual Modules
  • Perform other tasks related to marketing and brand management as assigned from time to time by the Management

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