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Marketing Executive
2 weeks ago
Duties and Responsibilities:
Keyword Research and Analysis:
Conducts in-depth keyword research to identify targeted keywords and phrases.
Analyzes keyword trends and competition, informing website content optimization.
On-Page Optimization:
Optimizes website content, meta tags, and headers for enhanced search engine visibility.
Ensures seamless integration of keywords, compelling content, and an enriching user experience.
Technical SEO:
Collaborates with web development teams to address technical SEO challenges.
Implements schema markup, enhances website speed, and rectifies crawl errors.
Content Strategy and Blog Creation:
Develops and executes content strategies to improve organic search rankings.
Creates and optimizes engaging blog posts, landing pages, and other web content.
Link Building:
Cultivates and manages a strategic and diverse backlink profile.
Deploys white-hat link-building techniques to boost domain authority.
SEO Reporting and Analysis:
Monitors and analyzes website performance using tools like Google Analytics.
Provides regular reports on key SEO metrics, drawing actionable insights.
SEM Campaign Management:
Establishes and manages paid advertising campaigns (Google Ads, Bing Ads, etc.).
Optimizes ad copy, targeting, and budget allocation for maximum return on investment (ROI).
A/B Testing:
Conducts A/B tests on ad creatives, landing pages, and other elements.
Utilizes data-driven insights to refine and enhance marketing strategies.
Competitor Analysis:
Stays abreast of industry trends, algorithm changes, and best practices.
Conducts thorough competitor analyses to identify opportunities and areas for improvement.
Creating Blog Content:
Develops and curates engaging and SEO-friendly content for blogs.
Leverage blog posts to drive targeted traffic to the website.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us
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