Content Specialist

5 days ago

Metro Manila, Philippines Home Credit Philippines Full time

The Content Specialist will be in charge of formulating copies, headlines, content, for all campaign materials, based on the creative brief, and aligned with Home Credit’s brand guidelines. The role will also take part in basic design and layout requirements.
 

About The Job

What You’ll Do:

  • Copy-writing - craft engaging headlines, taglines, promo names, based on the brief’s campaign objectives, the specific channel, and the brand guidelines
  • Creative writing - write captions, articles, blogs, scripts, and other long-form content requirements,customized to the channel, while embodying the brand, and resonating well to the target audience
  • Concept development - propose creative ideas, and out-of-the box content for campaigns that will create strong engagement and resonate to the target audience
  • Handles major campaigns or integrated marketing campaigns
     

    What You Need To Have:

    Need to Have Areas

    • At least 2-3 years work experience as a copy-writer
    • Experience working in creative agencies, or ad agencies
    • Experience in marketing strategic planning, product/brand management, advertising, digital, ATL, BTL
    • Excellent command of written and verbal English, and Tagalog, with strong grasp of jargons, and pop culture
    • Exceptional copywriting skills
    • Ability to plan and structure content, and to achieve the right writing tone and style
    • Excellent presentation skills
    • Literate and comfortable with using office/creative software tools


      Nice to Have Areas

      • Active in social media, and have a full sense of the user behavior in the different social media channels
      • Have the basic understanding of business and marketing objectives, and how this leads to the campaign objectives
      • Outgoing / sociable personality

        Job Perks You'll Enjoy:

        • Hybrid work set up
        • Permanent dayshift schedule
        • Up to 20% variable performance-based bonus
        • HMO on Day 1 and HMO dependents coverage including same-sex partners
        • Access to mental health and wellness partners
        • Wellness Leaves and Birthday Leave
        • Internal career mobility options
        • Local and international learning opportunities
           

          Empower Filipinos with innovative financial solutions at Home Credit Philippines. Click Apply Now and join a company where there are #NoSmallRoles and everyone is important.

          At Home Credit Philippines, we believe that everyone has something special to offer. Our motto "No Small Roles, Everyone is Important" is at the heart of everything we do. We think diversity makes our company better and every single job and person here plays a big part in our success.

          We’re all about creating a welcoming place where everyone feels valued for who they are. This means we make sure that everyone, no matter their background or what they look like, gets a fair chance at jobs, training, and promotions.

          When it comes to hiring, everyone gets a fair look. It doesn’t matter where you’re from, what you believe, who you love, whether you have a disability, or any other or any other condition protected under Philippine laws. If you meet the job requirements, you have a chance to get the job.

          Come join us at Home Credit, where diversity fuels our innovation. Here, there are #NoSmallRoles and #EveryoneisImportant.
          #LI-KB1

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