Manager, Brand PR

Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation G ka ba? Join the G Nation today Implements Influencer (or KOL) driven initiatives and Lifestyle publication placements across numerous Marketing campaigns. Assists in PR and media networking efforts, ensuring that the team is constantly building new relationships across various media and influencer groups. Aids in developing, and leads in executing 360 PR strategies that contribute to business goals. Oversee KOL content and Press releases, ensuring a minimum engagement rate (ER) of 6% across influencer campaigns and 300% ROI on organically seeded materials. Helps manage PR agencies and internal PR partners to ensure on time and effective implementation of campaign plans Organizes and oversees the execution of PR events along with the rest of the team.

Qualifications

• 2 years experience in PR strategy, media relations, and influencer marketing.
• Has an understanding of the PR culture and data needed for reporting performance.

Displays

• Bachelor’s degree in Communications, Journalism, Marketing, Org Comm, or a related field.
• 2+ years of experience in public relations, media relations, or event management, influencer marketing.
• Existing network of media and influencer contacts.
• Strong time management experience and presentation skills
• Strong project management and multitasking abilities in a fast-paced environment.
• Analytical mindset in measuring PR value, ROI, and effectiveness.
• Eye for beauty and in the know when it comes to trends in pop culture, fintech, celebrities and the like.
• Excellent stakeholder management with media, KOLs, external partners, and relevant internal teams.

What We Offer

• Opportunity for career growth and development in the #1 FinTech company in the country
• Working with a dynamic and highly collaborative team who want to change the game
• A company that values their people with highly competitive and flexible compensation and benefits package is the #1 Finance App in the Philippines.

Through the GCash App, 81M registered users can easily purchase prepaid airtime; purchase from over 6M partner merchants and social sellers; send and receive money anywhere in the Philippines, even to other bank accounts; pay bills at over 1,800 partner billers nationwide; and get access to savings, credit, loans, insurance and investments, and so much more, all at the convenience of their smartphones.

GCash is a wholly-owned subsidiary of Mynt (Globe Fintech Innovations, Inc.) since 2015. Mynt, Inc. is the parent company of GCash, the Philippines’ #1 finance superapp, advancing financial inclusion through ‘Finance for All’. G-Xchange, Inc. (GXI) is the payments company for GCash. GXI is a BSP-licensed e-money issuer responsible for the digital payments and electronic money activities in the GCash app. Fuse Financing, Inc. is the financing company for GCash. Fuse provides eligible users with access to fair and digitally-enabled credit products and solutions. Ryse, Inc. broadens access to investments that are easy to use and understand, supporting wealth-building for Filipinos at different stages of their financial journey. BlockG Virtual Assets, Inc. supports responsible participation in digital assets, helping build trust and long-term confidence in the continuously evolving digital landscape.