Content Writer

Content Writer - Freelance, Remote

Department: Specialized Roles

Employment Type: Full Time

Location: Philippines

Reporting To: Client via Magic

Compensation: $7.00 / hour

Description

About the Client

Our client runs a boutique social media organic content agency that manages the full short-form video production process — scripting, filming, and posting — for approximately 20 clients across industries like real estate, mortgage lending, law, and medical aesthetics. They specialize in evergreen, organic content (not trend-chasing) and work roughly a month ahead on their content calendar, giving them a structured, deadline-driven production rhythm.

Why does this role exist?

The founders currently handle every stage of the scripting process themselves — from researching what's working on TikTok, Instagram, and YouTube to writing and formatting full scripts for each client — and it has become the biggest bottleneck to growing the business. This role exists to take that research-to-script pipeline off their plate entirely, so they can focus on client growth and strategy instead of production. The right person will operate as a true scripting partner: someone who can independently spot what's performing, generate strong ideas, and execute polished, on-template scripts across multiple client accounts without needing to be walked through each one.

The Impact you’ll make

Content Research

• Scrape and identify top-performing content on TikTok, Instagram, and YouTube within specific client niches (e.g., real estate, loan officers, law, medical aesthetics)
• Track patterns in what's driving engagement across those niches
• Use findings to inform idea generation and script direction

Idea Generation

• Generate content ideas tailored to each client's brand and audience
• Base ideas on proven, high-performing content rather than trend-chasing
• Bring proactive suggestions to the team without waiting to be prompted

Script Writing & Formatting

• Write full short-form scripts (30–60 seconds) using the client's existing templates, including visual hooks, picture formatting, and inspiration links
• Apply the established color-coding and formatting system consistently across every script
• Deliver completed scripts at least 48 hours ahead of each film day

AI-Assisted Workflow & Tools

• Use Claude and other existing frameworks to support and speed up the scripting process
• Work fluidly across G Suite, MS 365, and native social platforms as part of daily production

Client & Process Support

• Support client communications and keep clients updated throughout the content process
• Help build out the scripting SOP as the role and process matures
• Take on general administrative tasks and other delegated responsibilities as needed

Skills, Knowledge and Expertise

Required

• Strong, demonstrable understanding of what performs well on TikTok, Instagram, and YouTube across multiple content niches
• Proven experience writing structured short-form video scripts (30–60 seconds) that include visual hooks and formatting systems
• Hands-on experience using Claude or similar AI tools for content research and script generation
• Ability to research and reverse-engineer top-performing content into original scripts

Your superpowers are...

• Technical:
  • Sharp eye for short-form content trends and what drives watch-through and engagement
  • Structured, template-driven script writing (hooks, pacing, formatting)
  • Comfortable working across G Suite, MS 365, and AI tools like Claude in a daily production workflow
  • Strong research skills — able to scan platforms and extract actionable patterns quickly
• Soft Skills:
  • Meticulous attention to detail, especially around formatting and color-coding systems
  • Self-starter who generates ideas proactively rather than waiting for direction
  • Reliable under deadline pressure, especially the 48-hour delivery window
  • Clear, responsive communicator over WhatsApp, Slack, or iMessage
  • Comfortable adapting to evolving SOPs and frameworks as the process is built out

WFH Set-Up:

• Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
• Internet speed of at least 40MBPS
• Headset with an extended mic that has noise cancellation and a webcam
• Back-up computer and internet connection
• Quiet, dedicated workspace at home

You should apply if...

• You genuinely enjoy studyin