Retail Enablement Specialist

The Retail Enablement Specialist bridges brand strategy and floor-level execution. This role focuses on empowering frontline workforce to convert foot traffic into ASUS sales. You are responsible for ensuring that every person representing ASUS in a retail environment has the tools, knowledge, and motivation to achieve market share goal. Roles &

Responsibilities:
1. Frontline Engagement & Performance Mindshare Management: Design and execute engagement programs and incentive structures to ensure ASUS is the "top-of-mind" recommendation for multi-brand and exclusive store frontliners. Field Force Coordination: Act as the primary point of contact for promoters and frontliners, resolving floor-level program roadblocks in real-time. 2. Channel & Dealer Coordination Sales Alignment: Partner with the Channel Sales Team and Dealers to synchronize brand priorities with store-level realities. 3. Data Management & Analytics Retail Intelligence: Collect and analyze data, reports, and competitor activity to identify threats and opportunities. Operational Tracking: Own and maintain database, ensuring all data are properly inputted, sorted and reported. Quarterly Reporting: Transform raw field data into actionable insights for the Retail Enablement Team Lead decision making. 4. Execution & Sustainability Program Ownership: Create and manage the end-to-end lifecycle of retail enablement programs—from initial rationale and mechanic design to execution, monitoring, project closing and post-mortem analysis. What You'll Bring: Bachelor's Degree or Diploma in Marketing, Business, Education, or a related field Minimum of 3 years of relevant experience in retail operations, or sales; exposure to the consumer electronics industry is an advantage Must have a genuine interest in IT products and technology trends Proven experience in developing and executing retail programs. Excellent analytical and problem-solving abilities with keen attention to detail Demonstrated ability to collaborate effectively with cross-functional teams and external partners Proficient in Microsoft Office (Excel, PowerPoint, Word). Highly adaptable, proactive, and capable of thriving in a fast-paced environment Creative thinker with a continuous improvement mindset and willingness to propose innovative ideas Willingness to take on additional responsibilities and support new initiatives as required Why Join Us? ✅ Competitive Salary – We value your skills and reward your contributions. ✅ Quarterly Performance Bonus – Earn more based on your performance. ✅ Weekends Off – Recharge and enjoy your weekends. ✅ Monthly Employee Engagement Activities – Connect with colleagues through fun team events and activities. ✅ ASPH Holiday Break – Enjoy a 2-week break in December for a better work-life balance. ✅ HMO and Group Life Insurance (Upon regularization) – Comprehensive health coverage for you and your dependents. ✅ Medicine Reimbursement – Covers optical expenses, over-the-counter medicines, any dental-related medicines and gym membership. ✅ Complete Statutory Benefits – We provide full compliance with all legal requirements. Ready to take your career to the next level? Apply now and become a key player in driving ASUS’s retail success *Disclaimer: When you submit your information to LinkedIn, your information will be collected, processed, and used by LinkedIn. LinkedIn will share your information to ASUS for job recruitment purpose.