Brand Manager
1 day ago
Makati City, Philippines
Infinitysportsinternational
Full-time
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Key Responsibilities
- Develop and execute brand strategies to achieve business objectives.
- Conduct market research and analyze consumer insights to identify opportunities.
- Oversee marketing campaigns, product launches, and promotional activities.
- Ensure brand consistency across advertising, communication, and packaging.
- Collaborate with sales, product development, and creative teams.
- Monitor competitor activity and industry trends.
- Manage budgets and measure the effectiveness of brand campaigns.
- Build strong relationships with media, agencies, and key partners.
Qualifications
- Bachelors degree in Marketing, Business Administration, Communications, or related field.
- Proven 3-5 years or above experience as a Brand Manager, or similar role.
- Experience as Brand Manager from FMCG or Distributor/Trading.
- Strong understanding of market research, data analysis, and consumer behavior.
- Excellent communication, leadership, and project management skills.
- Creative thinker with strong problem-solving abilities.
- Proficient in digital marketing tools and analytics platforms.
- Ability to work under pressure and manage multiple projects.