Sr. PPC Analyst

2 days ago

Cebu City, Central Visayas, Philippines LegalMatch Full time ₱900,000 - ₱1,200,000 per year

As a Sr. PPC Analyst at LegalMatch, you will manage paid media campaigns to generate high-quality leads and optimize ad performance across platforms. Your role directly contributes to the company's growth by ensuring cost-effective lead acquisition strategies. 

Responsibilities: 

  • Plan, create, and manage PPC campaigns across multiple digital platforms 
  • Optimize campaigns daily by adjusting bids, targeting, and ad copy 
  • Monitor campaign performance to ensure lead volume and cost-efficiency goals 
  • Generate actionable insights through data analysis and performance reporting 
  • Present findings and recommendations to internal stakeholders 
  • Analyze market trends to inform campaign strategies 
  • Collaborate with cross-functional teams to improve landing page performance 
  • Maintain high quality score standards and ad relevance 
  • Maintain control of campaign budgets and expenditures 
  • Continuously improve PPC processes and results 
Requirements
  • 1–2 years of experience as a Sr. PPC Analyst or equivalent 
  • Strong analytical skills and a data-driven mindset 
  • Proficiency in Microsoft Excel and experience in reporting and analysis 
  • Highly proactive, meticulous, and results-oriented  
  • Experience with LinkedIn Ads and Facebook Business Manager 
  • Excellent written English, especially in ad copywriting 
  • Familiarity with A/B testing, bidding strategies, and lead generation funnels 

Traits that make you a great fit: 

  • Be proactive and focused on results 
  • Solve complex problems, even under pressure 
  • Have a "can-do" attitude to resolve issues efficiently 
  • Pursue continuous improvement in processes and systems 
  • Work well with teams and communicate effectively 

At LegalMatch Philippines, we offer a dynamic and innovative environment where you can grow and make a real impact in legal tech. Join our team, collaborate with passionate individuals, and take the next step in your career. Apply today

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