Amazon Specialist

Amazon Specialist
manages and optimizes a company's Amazon presence to drive sales, improve visibility, and ensure compliance with platform policies. This role involves e-commerce management, marketing and analytics.

Key Responsibilities:

· Amazon Store Management

o  Create, optimize, and manage product listings while ensuring policy compliance. Oversee inventory, fulfillment, customer inquiries, reviews, and returns (Operations from start to finish).

o  Upload and manage Amazon flat files/listing creator for bulk updates.

·
Account Health & Compliance
– Maintain Account Health metrics (ODR, LSR, Policy Violations), resolve account warnings, A-to-Z claims, and performance notifications. Stay updated on Amazon policies, FBA, Brand Registry, and A+ Content. Handle cases, violations, and ensure full compliance.

·
Advertising & Marketing
– Plan and execute Amazon PPC campaigns, optimize ad spend, and develop promotional strategies (coupons, deals, discounts, promotions and brand registry).

·
SEO & Content Optimization
– Conduct keyword research, enhance product visibility, and write compelling product descriptions to improve rankings and conversion rates.

·
Sales & Performance Analysis
– Analyze sales reports, customer behavior, and KPIs (conversion rates, click-through rates). Adjust strategies to maximize performance and profitability.

·
Competitor & Market Analysis
– Monitor competitor strategies, pricing trends, and identify new market opportunities.

Skills & Qualifications:

· Bachelor's degree or equivalent experience in sales, marketing, or business administration

· years experience in Amazon account management with expertise in Seller Central, Vendor Central, and FBA (Fulfillment by Amazon)

· Strong knowledge of Amazon SEO and Account Health Management

· Proficiency in data analysis and reporting tools

· Excellent communication and multitasking skills

· Deep understanding of e-commerce trends and strategies